Uncover data's hidden connections using graph analytics in BigQuery. This session shows how to use BigQuery's scalable infrastructure for graph analysis directly in your data warehouse. Identify patterns, connections, and influences for fraud detection, drug discovery, social network analysis, and recommendation engines. Join us to explore the latest innovations in graphs and see real-world examples. Transform your data into actionable insights with BigQuery's powerful graph capabilities.

This panel discussion between Allen Media Group, Kärcher, and Transcom explores how they have successfully adopted generative AI in their organizations by leveraging Gemini for Google Workspace. Learn how they implemented Gemini across various lines of businesses to realize tangible benefits with the help of Workspace partners. Discover the keys to effectively driving AI adoption within your own organization, and unlock the potential of Gemini for your business.

Revolutionize your unit-testing process with Gemini Code Assist. This session showcases the AI-powered unit-testing agent that analyzes your code, identifies coverage gaps, and automatically generates new tests. Learn how this tool integrates with popular frameworks, adheres to your coding standards, and frees you from tedious tasks, allowing you to focus on building better software.

All are welcome! Join us to celebrate and support women in the startup tech industry, including our ongoing efforts with the Female Founders Cohort. Let's connect, share, inspire, and foster a strong sense of community.

In this session, we'll delve into how AI is reshaping the landscape for leading brands. We'll examine the concrete ways AI is being used to enhance marketing effectiveness, drive operational efficiency, and build sophisticated agentic systems. We'll showcase how Google Cloud's AI solutions can enable brands to gain actionable insights from data, automate complex processes, and create seamless, personalized customer experiences. Learn how to unlock the power of AI to elevate your brand's performance and achieve sustainable growth.

Unlock the full potential of your website and app content through AI-powered personalized search, answers, and navigation. Learn how to quickly implement and create engaging experiences that increase user engagement, drive content consumption, improve monetization, and address customer requests. Discover how intelligent search, generative AI overviews, and personalized browse can transform your site into a dynamic content hub.

This session demonstrates several areas of how Cloud Assist can help to design, operate and optimize your Cloud applications via examples.

Build intelligent search with Vertex AI Embeddings. This hands-on lab explores text and multimodal embeddings (images & video), showing you how to transform data into numerical representations for enhanced search. Learn to create a simple e-commerce search system that finds products based on text, images, and videos.

If you register for a Learning Center lab, please ensure that you sign up for a Google Cloud Skills Boost account for both your work domain and personal email address. You will need to authenticate your account as well (be sure to check your spam folder!). This will ensure you can arrive and access your labs quickly onsite. You can follow this link to sign up!

Take part in the new SOC Experience – a view into real-world attack scenarios. Learn about the latest hacker tactics and how Google equips cybersecurity teams with the data, AI, and scalable analytics to detect and remediate attacks.

Discover how urban planners have harnessed the power of geospatial systems and AI Scenario Planning to enhance resiliency, optimize land use, and explore vast amounts of complex transportation data quickly, using simple natural language queries. In this session, we'll showcase how Broward MPO is using these powerful technologies to transform planning workflows and prioritize infrastructure improvements.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Scaling infrastructure for your AI-powered startup? Learn practical strategies for generative AI and large language models (LLMs). Gain expert insights on architecture, deployment models, and how to build robust, scalable systems to fuel your innovation.

Accelerate your code review process and increase software quality with Gemini Code Assist in GitHub. This session demonstrates how the power of Gemini can now be integrated into GitHub, bringing a code review agent directly to your pull requests that can provide pull request summarization and code improvement suggestions. Plus, you’ll learn how to customize these Gemini-powered reviews to focus on best practices that are specific to your team and repository.

Scale your generative AI applications to enterprise readiness with best practices from Vertex AI. To ensure your path to production is smooth, Vertex AI offers several features – such as provisioned throughput for predictable performance; robust data residency controls to meet your processing requirements; customizable models through tuning, grounding, and function calling; and built-in reliability features like evaluations and safety filters.

Video generation is transforming many industries. In this session, learn how Veo 2 on Vertex AI can help your organization revolutionize content generation processes and maximize the impact of your team's efforts.

Discover how TELUS centralized 14 petabytes of data in Google Cloud, creating a single source of truth for AI innovation. Join us to explore how they transformed hundreds of enterprise-grade pipelines and get insights into responsible AI practices and future plans.

Generative AI is transforming the fashion industry! We explore how to use Google’s cutting edge tools: Imagen 3, multimodal Gemini, and BigQuery to enhance our creativity throughout the design process. From design inspiration, fabric print design, garment design, to branding. We discuss how developers can rapidly prototype and bring AI-powered visions to life with Google Cloud Vertex AI. Whether you are a developer, a designer or an industry leader, you will find valuable insights on how to integrate generative AI into your creative workflow.

Unlock the power of code execution with Gemini 2.0 Flash! This hands-on lab demonstrates how to generate and run Python code directly within the Gemini API. Learn to use this capability for tasks like solving equations, processing text, and building code-driven applications.

If you register for a Learning Center lab, please ensure that you sign up for a Google Cloud Skills Boost account for both your work domain and personal email address. You will need to authenticate your account as well (be sure to check your spam folder!). This will ensure you can arrive and access your labs quickly onsite. You can follow this link to sign up!

Delve into Wayfair's integration of Google's generative AI solutions to revolutionize their e-commerce platform and enhance employee collaboration. Discover how Wayfair leveraged Google Cloud's Gemini models on Vertex AI to automate and improve their product catalog enrichment for faster time-to-market, cost savings, better customer experience and responsible content management. Learn how Wayfair implemented Gemini for Google Workspace to boost employee productivity and collaboration to foster a more efficient and creative work environment.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Witness the magical intersection of classical music and AI in this unique session featuring live violin performance. Experience how Vertex AI and Gemini transform musical emotions into insights through real-time audio processing and mood detection. Through live demonstrations, discover how to implement AI for content understanding and automated analysis. See how Google Cloud's AI tools open new possibilities in creative industries. Perfect for developers and ML engineers interested in audio AI.

This hands-on lab empowers you to build a cutting-edge multimodal question answering system using Google's Vertex AI and the powerful Gemini family of models. By constructing this system from the ground up, you'll gain a deep understanding of its inner workings and the advantages of incorporating visual information into Retrieval Augmented Generation (RAG). This hands-on experience equips you with the knowledge to customize and optimize your own multimodal question answering systems, unlocking new possibilities for knowledge discovery and reasoning.

If you register for a Learning Center lab, please ensure that you sign up for a Google Cloud Skills Boost account for both your work domain and personal email address. You will need to authenticate your account as well (be sure to check your spam folder!). This will ensure you can arrive and access your labs quickly onsite. You can follow this link to sign up!