Behind Google's deceptively simple interface is immense power for both market and competitive research—if you know how to use it well. Sure, basic searches are easy, but complex searches require specialized skills. This concise book takes you through the full range of Google's powerful search-refinement features, so you can quickly find the specific information you need. Learn techniques ranging from simple Boolean logic to URL parameters and other advanced tools, and see how they're applied to real-world market research examples. Incorporate advanced search operators such as filetype:, intitle:, daterange:, and others into your queries Use Google filtering tools, including Search Within Results, Similar Pages, and SafeSearch, among others Explore the breadth of Google through auxiliary search services like Google News, Google Books, Google Blog Search, and Google Scholar Acquire advanced Google skills that result in more effective search engine optimization (SEO)

Search has been vital to artificial intelligence from the very beginning as a core technique in problem solving. The authors present a thorough overview of heuristic search with a balance of discussion between theoretical analysis and efficient implementation and application to real-world problems. Current developments in search such as pattern databases and search with efficient use of external memory and parallel processing units on main boards and graphics cards are detailed. Heuristic search as a problem solving tool is demonstrated in applications for puzzle solving, game playing, constraint satisfaction and machine learning. While no previous familiarity with heuristic search is necessary the reader should have a basic knowledge of algorithms, data structures, and calculus. Real-world case studies and chapter ending exercises help to create a full and realized picture of how search fits into the world of artificial intelligence and the one around us. Provides real-world success stories and case studies for heuristic search algorithms Includes many AI developments not yet covered in textbooks such as pattern databases, symbolic search, and parallel processing units

Pro SharePoint 2010 Search gives you expert advice on planning, deploying and customizing searches in SharePoint 2010. Drawing on the authors' extensive experience of working with real-world SharePoint deployments, this book teaches everything you'll need to know to create well-designed SharePoint solutions that always keep the end-user's experience in mind. Increase your search efficiency with SharePoint 2010's search functionality: extend the search user interface using third-party tools, and utilize analytics to improve relevancy. This practical hands-on book is a must-have resource for anyone looking to unlock the full potential of their SharePoint server's search capabilities. Pro SharePoint 2010 Search empowers you to customize a SharePoint 2010 search deployment and maximize the platform's potential for your organization. What you'll learn Design and implement effective search crawls and indexing Create intuitive user interfaces, and improve search findability Understand how to configure core SharePoint components Customize SharePoint's existing search functionality Who this book is for This book is aimed at intermediate to advanced SharePoint administrators who want to incorporate well-designed search functionality into their sites.

This concise introduction to Sphinx shows you how to use this free software to index an enormous number of documents and provide fast results to both simple and complex searches. Written by the creator of Sphinx, this authoritative book is short and to the point. Understand the particular way Sphinx conducts searches Install and configure Sphinx, and run a few basic tests Issue basic queries to Sphinx at the application level Learn the syntax of search text and the effects of various search options Get strategies for dealing with large data sets, such as multi-index searching Apply relevance and ranking guidelines for presenting best results to the user

If you're a developer looking to supplement your own data tools and services, this concise ebook covers the most useful sources of public data available today. You'll find useful information on APIs that offer broad coverage, tie their data to the outside world, and are either accessible online or feature downloadable bulk data. You'll also find code and helpful links. This guide organizes APIs by the subjects they cover—such as websites, people, or places—so you can quickly locate the best resources for augmenting the data you handle in your own service. Categories include: Website tools such as WHOIS, bit.ly, and Compete Services that use email addresses as search terms, including Github Finding information from just a name, with APIs such as WhitePages Services, such as Klout, for locating people with Facebook and Twitter accounts Search APIs, including BOSS and Wikipedia Geographical data sources, including SimpleGeo and U.S. Census Company information APIs, such as CrunchBase and ZoomInfo APIs that list IP addresses, such as MaxMind Services that list books, films, music, and products

In the information age, it is critical that we understand the implications and exposure of the activities and data documented on the Internet. Improved efficiencies and the added capabilities of instant communication, high-speed connectivity to browsers, search engines, websites, databases, indexing, searching and analytical applications have made information technology (IT) and the Internet a vital issued for public and private enterprises. The downside is that this increased level of complexity and vulnerability presents a daunting challenge for enterprise and personal security. Internet Searches for Vetting, Investigations, and Open-Source Intelligence provides an understanding of the implications of the activities and data documented by individuals on the Internet. It delineates a much-needed framework for the responsible collection and use of the Internet for intelligence, investigation, vetting, and open-source information. This book makes a compelling case for action as well as reviews relevant laws, regulations, and rulings as they pertain to Internet crimes, misbehaviors, and individuals’ privacy. Exploring technologies such as social media and aggregate information services, the author outlines the techniques and skills that can be used to leverage the capabilities of networked systems on the Internet and find critically important data to complete an up-to-date picture of people, employees, entities, and their activities. Outlining appropriate adoption of legal, policy, and procedural principles—and emphasizing the careful and appropriate use of Internet searching within the law—the book includes coverage of cases, privacy issues, and solutions for common problems encountered in Internet searching practice and information usage, from internal and external threats. The book is a valuable resource on how to utilize open-source, online sources to gather important information and screen and vet employees, prospective employees, corporate partners, and vendors.

This book is a second edition, updated and expanded to explain the technologies that help us find information on the web. Search engines and web navigation tools have become ubiquitous in our day to day use of the web as an information source, a tool for commercial transactions and a social computing tool. Moreover, through the mobile web we have access to the web's services when we are on the move. This book demystifies the tools that we use when interacting with the web, and gives the reader a detailed overview of where we are and where we are going in terms of search engine and web navigation technologies.

Use Microsoft's latest search-based technology-FAST search-to plan, customize, and deploy your search solution FAST is Microsoft's latest intelligent search-based technology that boasts robustness and an ability to integrate business intelligence with Search. This in-depth guide provides you with advanced coverage on FAST search and shows you how to use it to plan, customize, and deploy your search solution, with an emphasis on SharePoint 2010 and Internet-based search solutions. With a particular appeal for anyone responsible for implementing and managing enterprise search, this book presents the key features and functions that are available with FAST search. Real-world examples show you how the technology works and the author team of experts demonstrates how FAST can be used to solve key challenges in the Enterprise. FAST search is Microsoft's latest search-based technology that enables large companies to filter through enormous amounts of data to find very specific pieces of information Reviews the key features and functions of FAST and provides examples of how FAST can be used to solve common challenges you may face Covers Enterprise Search and the Microsoft search product line, SharePoint-focused Enterprise search, and FAST search for Internet business Demonstrates how to implement and manage an enterprise system with FAST search Addresses the future of Enterprise search and the role FAST search will play Don't waste any time! This book will help you act fast so you can get started implementing FAST search today.

Web Dragons offers a perspective on the world of Web search and the effects of search engines and information availability on the present and future world. In the blink of an eye since the turn of the millennium, the lives of people who work with information have been utterly transformed. Everything we need to know is on the web. It's where we learn and play, shop and do business, keep up with old friends and meet new ones. Search engines make it possible for us to find the stuff we need to know. Search engines — web dragons — are the portals through which we access society's treasure trove of information. How do they stack up against librarians, the gatekeepers over centuries past? What role will libraries play in a world whose information is ruled by the web? How is the web organized? Who controls its contents, and how do they do it? How do search engines work? How can web visibility be exploited by those who want to sell us their wares? What's coming tomorrow, and can we influence it? As we witness the dawn of a new era, this book shows readers what it will look like and how it will change their world. Whoever you are: if you care about information, this book will open your eyes and make you blink. Presents a critical view of the idea of funneling information access through a small handful of gateways and the notion of a centralized index--and the problems that may cause Provides promising approaches for addressing the problems, such as the personalization of web services Presented by authorities in the field of digital libraries, web history, machine learning, and web and data mining Find more information at the author's site: webdragons.net

When Lucene first appeared, this superfast search engine was nothing short of amazing. Today, Lucene still delivers. Its high-performance, easy-to-use API, features like numeric fields, payloads, near-real-time search, and huge increases in indexing and searching speed make it the leading search tool. And with clear writing, reusable examples, and unmatched advice, Lucene in Action, Second Edition is still the definitive guide to effectively integrating search into your applications. This totally revised book shows you how to index your documents, including formats such as MS Word, PDF, HTML, and XML. It introduces you to searching, sorting, and filtering, and covers the numerous improvements to Lucene since the first edition. Source code is for Lucene 3.0.1. About the Technology About the Book What's Inside Performing hot backups Using numeric fields Tuning for indexing or searching speed Boosting matches with payloads Creating reusable analyzers Adding concurrency with threads Four new case studies Much more! About the Reader About the Authors Michael McCandless is a Lucene PMC member and committer with more than a decade of experience building search engines. Erik Hatcher and Otis Gospodnetić are the authors of the first edition of Lucene in Action and long-time contributors to Lucene, Solr, Mahout, and other Lucene-based projects. Quotes ... brings you up to speed. - Doug Cutting, Founder of Lucene, Nutch, and Hadoop This new edition has it all. - Chad Davis, Blackdog Software, Author of Struts 2 in Action Very readable, full of expert tips. - Rick Wagner, Acxiom Corp. Elegant, and easy to read - just like Lucene itself. - Shai Erera, IBM Haifa Research Labs For a Lucene developer, it's required reading. - Stuart Caborn, Thoughtworks

Real solutions to the Internet search challenges that Web marketers and content professionals struggle with every day! Take search optimization to the next level by providing the right content to the right user at the right time Up-to-the-minute guidance on "writing for Google" that reflects the latest changes to Google's algorithms New techniques for defining keywords more effectively Authored by IBM web pioneers with 45+ years of content and search optimization experience

What people are saying about Search Patterns " Search Patterns is a delight to read -- very thoughtful and thought provoking. It's the most comprehensive survey of designing effective search experiences I've seen." --Irene Au, Director of User Experience, Google "I love this book! Thanks to Peter and Jeffery, I now know that search (yes, boring old yucky who cares search) is one of the coolest ways around of looking at the world." --Dan Roam, author, The Back of the Napkin (Portfolio Hardcover) " Search Patterns is a playful guide to the practical concerns of search interface design. It contains a bonanza of screenshots and illustrations that capture the best of today's design practices and presents a fresh perspective on the broader role of search and discovery." --Marti Hearst, Professor, UC Berkeley and author, Search User Interfaces (Cambridge University Press) "It's not often I come across a book that asks profound questions about a fundamental human activity, and then proceeds to answer those questions with practical observations and suggestions. Search Patterns is an expedition into the heart of the web and human cognition, and for me it was a delightful journey that delivered scores of insights." --Dave Gray, Founder and Chairman, XPLANE "Search is swiftly transforming everything we know, yet people don't understand how mavens design search: by stacking breadcrumbs, scenting widgets, and keeping eyeballs on the engine. I urge you to put your eyeballs on this unique and important book." --Bruce Sterling, Writer, Futurist, and Co-Founder, The Electronic Frontier Foundation "As one who searches a lot (and often ends up frustrated), Search Patterns is a revelation." --Nigel Holmes, Designer, Theorist, and Principal, Explanation Graphics " Search Patterns is a fabulous must-have book! Inside, you'll learn the whys and wheres of practically every modern search design trick and technique." --Jared Spool, CEO and Founder, User Interface Engineering Search is among the most disruptive innovations of our time. It influences what we buy and where we go. It shapes how we learn and what we believe. In this provocative and inspiring book, you'll explore design patterns that apply across the categories of web, ecommerce, enterprise, desktop, mobile, social, and real-time search and discovery. Filled with colorful illustrations and examples, Search Patterns brings modern information retrieval to life, covering such diverse topics as relevance, faceted navigation, multi-touch, personalization, visualization, multi-sensory search, and augmented reality. By drawing on their own experience-as well as best practices and evidence-based research-the authors not only offer a practical guide to help you build effective search applications, they also challenge you to imagine the future of discovery. You'll find Search Patterns intriguing and invaluable, whether you're a web practitioner, mobile designer, search entrepreneur, or just interested in the topic. Discover a pattern language for search that embraces user psychology and behavior, information architecture, interaction design, and emerging technology Boost enterprise efficiency and e-commerce sales Enable mobile users to achieve goals, complete tasks, and find what they need Drive design innovation for search interfaces and applications

Beneficial to scholars and students in the fields of media and communication, politics and technology, this book outlines the significant role of search engines in general and Google in particular in widening the digital divide between individuals, organisations and states. It uses innovative methods and research approaches to assess and illustrate the digital divide by comparing the popular search queries in Google and Yahoo in different countries as well as analysing the various biases in Google News and Google Earth. The different studies developed and presented in this book provide various indications of the increasing customisation and popularisation mechanisms employed by popular search engines, which together with “organising the world’s information” inevitably also intensify information inequalities and reinforce commercial and US-centric priorities and agendas. Develops an extensive historical investigation of information, power and the digital divide Provides new social and political perspectives to understand search engines in general and Google in particular Suggests original methods to study and assess the digital divide as well as the extent of commercialisation and Americanisation worldwide

This book delivers a proactive approach to building an effective Web site that is search engine friendly and will result in better search rankings. It outlines the steps needed to bridge the gap between a Google search and a Web site, and also improve the users' experience once they get to the site. By understanding the wide variety of information-seeking strategies and the individual behaviors associated with them, this book helps information architects, Web designers/developers, SEOs/SEMs, and usability professionals build better interfaces and functionality into Web sites. Creating a satisfying user experience is the key to maximizing search effectiveness and getting conversions.

With the introduction of Ferret, Ruby users now have one of the fastest and most flexible search libraries available. And it's surprisingly easy to use. This book will show you how to quickly get up and running with Ferret. You'll learn how to index different document types such as PDF, Microsoft Word, and HTML, as well as how to deal with foreign languages and different character encodings. Ferret describes the Ferret Query Language in detail along with the object-oriented approach to building queries. You will also be introduced to sorting, filtering, and highlighting your search results, with an explanation of exactly how you need to set up your index to perform these tasks. You will also learn how to optimize a Ferret index for lightning fast indexing and split-second query results.

Plug Yourself In with the Ultimate Guide to the Internet! EXHAUSTIVE INDEX: An exhaustive index with thorough cross-references helps you find exactly what you want, quickly and easily. INTERNATIONAL COVERAGE: International coverage makes your discoveries on the Web virtually limitless. SEARCH SECRETS: Michael Miller, along with Mikal Belicove and Joe Kraynak, have written the foreward that gets you up to speed on searching the Internet, blocking pop-up ads, protecting children online, accessing the wireless Web, plugging in to podcasts and webcasts, and reading fascinating weblogs (blogs). Use This Complete Guide to Web Surfing at Its Best: • Find new job opportunities • Find information and resources on all aspects of adoption • Download music from your favorite artists • Get tips, strategies, and information on improving your poker game • Get free technical support for your PC or Mac • Learn the ancient Chinese art of Feng Shui • Find sites devoted to men’s and women’s health and related issues Category Internet–Directories Covers The Internet and the World Wide Web User Level All In this Edition Icons identify unique information about each listed website BEST OF THE BEST This icon identifies THE best website in any given category. If you have time to visit only one site in a category, look for the Best of the Best! KID ICON The child-rating icon is designed to help you weed out sites that are inappropriate for children. BLOG ICON The blog icon identifies those sites that allow visitors to post comments and are interactive. PODCAST The Podcast icon identifies sites that provide audio-on-the-go content. WEBCAST The webcast icon identifies those sites that feature dynamic audio-visual content RSS FEED ICON The RSS Feed icon indicates, quickly and easily, those sites that offer live feeds in any given category. DIRECTORY ICON The Directory icon indicates websites that may not provide a lot of quality information on their own but instead point you to the best sites that deal with a particular topic. QUALITY INDICATOR The quality indicator icon rates sites on a scale of 1 to 5 based on content, appearance, and ease of use. Look for a ranking of 5 and you’ve found the most user-friendly sites. 789736292 100307

These days, nobody really wants to learn everything there is about a product like Google Tools. And even if you did, who has the time to endlessly tinker and play with it until you figure everything out? You just want a book that will quickly show you how to do things with Google Tools, like perform power searches, find pictures with Google Images, find online bargains with Froogle, use the Google Toolbar, and discover the world with Google Earth. Google Search and Tools in a Snap does just that. Organized into a series of well-organized, bite-sized, quickly accomplished tasks, the book lets you zero right in on the one particular task you want to accomplish, quickly figure out what to do, do it, and then get back to using the plethora of Google Tools.

After the cooling off of IPOs since the dot com bubble, Google has rekindled the fire for IPOs. This IPO reader contains new articles exclusive to this reader by leading academics from around the world dealing with quantitative and qualitative analyses of this increasingly popular and important area of finance. Articles address new methods of IPO performance, international IPOs, IPO evaluation, IPO underwriting, evaluation and bookbuilding. Although numerous articles are technical in nature, with econometric and statistical models, particular attention has been directed towards the understanding and the applicability of the results as well as theoretical development in this area. This reader will assist researchers, academics, and graduate students to further understand the latest research on IPOs. Interest in IPOs is increasing again after the Google IPO, and IPOs are up significantly from last year Chapters by well known academics provide an international perspective, describing research results from IPO data in countries spanning the globe *Research is based on real results from IPO data collected over the past 5-7 years

How do you find your way in an age of information overload? How can you filter streams of complex information to pull out only what you want? Why does it matter how information is structured when Google seems to magically bring up the right answer to your questions? What does it mean to be "findable" in this day and age? This eye-opening new book examines the convergence of information and connectivity. Written by Peter Morville, author of the groundbreaking Information Architecture for the World Wide Web, the book defines our current age as a state of unlimited findability. In other words, anyone can find anything at any time. Complete navigability. Morville discusses the Internet, GIS, and other network technologies that are coming together to make unlimited findability possible. He explores how the melding of these innovations impacts society, since Web access is now a standard requirement for successful people and businesses. But before he does that, Morville looks back at the history of wayfinding and human evolution, suggesting that our fear of being lost has driven us to create maps, charts, and now, the mobile Internet. The book's central thesis is that information literacy, information architecture, and usability are all critical components of this new world order. Hand in hand with that is the contention that only by planning and designing the best possible software, devices, and Internet, will we be able to maintain this connectivity in the future. Morville's book is highlighted with full color illustrations and rich examples that bring his prose to life. Ambient Findability doesn't preach or pretend to know all the answers. Instead, it presents research, stories, and examples in support of its novel ideas. Are we truly at a critical point in our evolution where the quality of our digital networks will dictate how we behave as a species? Is findability indeed the primary key to a successful global marketplace in the 21st century and beyond. Peter Morville takes you on a thought-provoking tour of these memes and more -- ideas that will not only fascinate but will stir your creativity in practical ways that you can apply to your work immediately. "A lively, enjoyable and informative tour of a topic that's only going to become more important." --David Weinberger, Author, Small Pieces Loosely Joined and The Cluetrain Manifesto "I envy the young scholar who finds this inventive book, by whatever strange means are necessary. The future isn't just unwritten--it's unsearched." --Bruce Sterling, Writer, Futurist, and Co-Founder, The Electronic Frontier Foundation "Search engine marketing is the hottest thing in Internet business, and deservedly so. Ambient Findability puts SEM into a broader context and provides deeper insights into human behavior. This book will help you grow your online business in a world where being found is not at all certain." --Jakob Nielsen, Ph.D., Author, Designing Web Usability: The Practice of Simplicity "Information that's hard to find will remain information that's hardly found--from one of the fathers of the discipline of information architecture, and one of its most experienced practitioners, come penetrating observations on why findability is elusive and how the act of seeking changes us." --Steve Papa, Founder and Chairman, Endeca "Whether it's a fact or a figure, a person or a place, Peter Morville knows how to make it findable. Morville explores the possibilities of a world where everything can always be found--and the challenges in getting there--in this wide-ranging, thought-provoking book." --Jesse James Garrett, Author, The Elements of User Experience "It is easy to assume that current searching of the World Wide Web is the last word in finding and using information. Peter Morville shows us that search engines are just the beginning. Skillfully weaving together information science research with his own extensive experience, he develops for the reader a feeling for the near future when information is truly findable all around us. There are immense implications, and Morville's lively and humorous writing brings them home." --Marcia J. Bates, Ph.D., University of California Los Angeles "I've always known that Peter Morville was smart. After reading Ambient Findability, I now know he's (as we say in Boston) wicked smart. This is a timely book that will have lasting effects on how we create our future. --Jared Spool, Founding Principal, User Interface Engineering "In Ambient Findability, Peter Morville has put his mind and keyboard on the pulse of the electronic noosphere. With tangible examples and lively writing, he lays out the challenges and wonders of finding our way in cyberspace, and explains the mutually dependent evolution of our changing world and selves. This is a must read for everyone and a practical guide for designers." --Gary Marchionini, Ph.D., University of North Carolina "Find this book! Anyone interested in making information easier to find, or understanding how finding and being found is changing, will find this thoroughly researched, engagingly written, literate, insightful and very, very cool book well worth their time. Myriad examples from rich and varied domains and a valuable idea on nearly every page. Fun to read, too! --Joseph Janes, Ph.D., Founder, Internet Public Library

Best-selling author and research expert Tara Calishain offers her insider tips and tricks for web searching in this title from Prentice Hall PTR's Garage Series. The book begins with an in-depth look at search engines and other online tools such as browsers. It describes several principles of web searching to help you leverage the scope of the Internet to discover information. The book also covers specific topic areas of Internet searching, both domestically and internationally. Finally, includes a special technical support section to teach you how to find the support solutions you need on the Internet. Web Search Garage Specific topics covered include Search engines Browsers The principles of web searching Searching for news, jobs, and local information Finding images and audio on the web Searching for people Genealogy research Consumer help Drugs and medical information Kid-safe searching Whether you're a newbie or an Internet search guru, is a valuable resource for using the Internet wisely to find the information you're looking for. Calishain's thorough explanations and examples, combined with her entertaining wit will help you fine-tune your skills and search the Internet to find convenient solutions. Web Search Garage