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Event

Superweek 2018

2018-02-01 Superweek Visit website ↗

Activities tracked

1

Superweek 2018 - Analytics conference in Hungary

Filtering by: Julien Coquet ×

Top Topics

Analytics 19 Marketing 11 AI/ML 6 GDPR/CCPA 3 Microsoft 2 CRM 2 Google Analytics 2 Cloud Computing 2 Data Collection 1 Data Lake 1 DataViz 1 GCP 1 IBM 1 KPI 1 NLP 1

Top Speakers

Doug Hall 2 Matt Gershoff 2 Aurélie Pols 2 Charles Farina 2 Moe Kiss 2 Prolet Miteva 2 Steen Rasmussen 1 Julien Coquet 1 Tim Wilson 1 Daniel Waisberg 1 Peter O'Neill 1 Krista Seiden 1

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FIRESIDE CHAT: "ANALYTICS NIGHTMARES"

2018-02-01
talk
Julien Coquet (Hub'Scan, France)
Analytics Marketing

Join renowned expert Julien Coquet around the fireplace as he takes the role an a digital analytics Gordon Ramsey. Like most digital marketing projects, digital analytics projects suffer from a lack of vision and planning. This leads to poorly executed projects that yield poor results. Sometimes, analytics become a concern after a new manager arrives, only to discover how bad things turned out! Julien will share stories about the worse analytics situations he ever encountered - along with simple yet effective solutions to these problems.