Leveraging years of experience building internal platforms at Google, this session offers actionable insights for Google Cloud customers on creating effective development ecosystems. Learn how to prioritize safety, efficiency, and reliability through the interplay of platform engineering, feature development, and Site Reliability Engineering (SRE). Whether you’re a seasoned Google Cloud user or new to platform engineering, this talk can help you optimize software delivery, operations, and achieve your business goals.

Experience the future of AI with Google Cloud! Speak with Agentspace experts to learn how it can provide conversational assistance and take actions based on your company’s unique information. See topic details for each time block here.

Experience the future of AI with Google Cloud! Speak with customers who are building innovative AI solutions and learn directly from them. This experience offers a real-world look into "how we built it" discussions, giving you the chance to explore the possibilities. See detailed schedule of each timeblock here.

Join Achilles Chalkiotis, North American Head of Digital Engagement at Grid Dynamics, to explore how AI is revolutionizing the retail customer journey. Learn how AI enhances shopping experiences with semantic search, personalized results, dynamic Q&A, and "view in my room" visualization. Discover the future of AI with image-based search, context-aware recommendations, and intelligent assistants. Understand the benefits for customers and retailers, from improved satisfaction to valuable insights.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Generative AI has revolutionized the business landscape, but many companies struggle to realize the full benefits of scaling from pilot to at-scale transformations. Discover how companies are partnering with Google Cloud Consulting to better quantify the business value, understand the total cost of ownership (TCO) of gen AI use cases, and prioritize their AI investments – key lessons that can we learn from the companies leading the AI transformation.

Join leaders from Anthropic and Google Cloud for a fireside chat to explore the essential elements for enterprise AI success in production. We’ll explore real-world production use cases that are utilizing the powerful combination of Anthropic’s Claude models on Vertex AI for fast development and scalable deployments. And we’ll cover topics such as platform flexibility, enterprise readiness, governance, and agentic workflows. Leave with actionable insights to guide your AI strategy and navigate the changing world of intelligent agents.

Europe is leading the way in data sovereignty, privacy, and sovereign AI. Learn how Google Sovereign Cloud products, including the Trusted Partner Cloud by S3NS, empower European organizations to innovate while upholding these values. Discover how these products provide a secure and compliant environment for businesses to leverage the full potential of cloud technology. We’ll explore how the Trusted Partner Cloud, built with S3NS, meets France’s SecNumCloud regulations.

Join this Cloud Talk to explore how Large Language Models (LLMs) can revolutionize your data workflows. Learn to automate SQL query generation and stream results into Confluent using Vertex AI for real-time analytics and decision-making. Dive into integrating advanced AI into data pipelines, simplifying SQL creation, enhancing workflows, and leveraging Vertex AI for scalable machine learning. Discover how to optimize your data infrastructure and drive insights with Confluent’s Data Streaming Platform and cutting-edge AI technology.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Join us for an insightful discussion with executives from leading companies, as they share their strategies for scaling Gen AI. Discover how these industry leaders are revolutionizing business processes, enhancing customer experiences, and driving innovation. Gain practical insights into Gen AI applications, scaling challenges, and solutions that have led to significant efficiency gains and competitive advantages. Explore future trends in Gen AI, including advancements in machine learning, data integration, and ethical considerations. Don't miss this opportunity to stay ahead and unlock new opportunities for your business.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

Speed and flexibility are key benefits of cloud-based application development and deployment. However, unmanaged costs can stifle innovation. This solution talk offers a strategic roadmap to implement FinOps principles throughout your Google Cloud infrastructure and application development lifecycle.

Collaborate with us to explore cost optimization techniques that maintain high performance levels across compute, storage, networking, and database resources. Instill a culture of cost awareness within your app teams to unlock full potential and maximize your ROI.

App life cycles with Google Cloud databases and runtimes have gotten smarter. This session takes you through the life cycle of building and optimizing scalable, high-performance generative AI apps. We’ll use Google’s latest natural language and vector search technologies to build the “art of the possible” for AI-powered software. We’ll also cover various app design patterns using Gemini Code Assist, foundation models, agentic retrieval-augmented generation (RAG), and orchestration frameworks, and show you how it all comes together in a live demo.

Ready to take your Day 2 operations to the next level? This session is your one-stop shop for mastering Day 2 ops in 2025. We’ll cover everything you need to know, such as leveraging observability and AI agents for DevOps use cases, building application-centric observability, and optimizing for cost and utilization on Google Cloud. This roundup session explores a variety of products and updates in the Day 2 space, giving you the tools and knowledge to supercharge your operational efficiency and drive innovation.

Drive the next wave of AI innovation with Google Cloud databases. This Spotlight session explores cutting-edge innovations that enable you to modernize your database estate to quickly build gen AI apps, unify transactional and analytical workloads for real-time insights, and simplify database management with assistive AI. Join us to witness the future of Google Cloud databases, exclusive product announcements, insightful demos, and inspiring customer stories.

The world of data security and privacy is changing. Quantum computing threatens traditional encryption, but you can stay ahead. Learn how to protect your AI and machine learning (ML) models and your sensitive data with cutting-edge techniques and tools like Gemini. This session covers end-to-end privacy, confidential computing with Google Cloud, navigating the post-quantum cryptography (PQC) landscape, the challenges and opportunities of PQC, and how Google Cloud is preparing you for the future.

This hands-on lab equips you with the essential skills to manage and automate your infrastructure using Terraform. Learn to define and provision infrastructure resources across various providers using HashiCorp Configuration Language (HCL). Explore core concepts like resource dependencies and understand how to safely build, change, and destroy infrastructure using Terraform's declarative approach. This hands-on experience will empower you to streamline deployments, enhance consistency, and improve overall infrastructure management efficiency.

If you register for a Learning Center lab, please ensure that you sign up for a Google Cloud Skills Boost account for both your work domain and personal email address. You will need to authenticate your account as well (be sure to check your spam folder!). This will ensure you can arrive and access your labs quickly onsite. You can follow this link to sign up!

Calling all Python developers using Google Cloud! Share your experiences, projects, and insights leveraging Python on Google Cloud. Whether you're exploring official libraries, automating tasks, or building innovative solutions, this meetup is for you. Let's discuss what's working well, challenges you've faced, and how Python + Google Cloud could be even better. Connect with fellow developers, get inspired, and help shape the future of Python on Google Cloud!

Connect with other security professionals in our Birds of a Feather sessions. Dive into lively discussions with peers and Google Cloud experts on key security topics, including identity and access management, network security, multicloud monitoring, and more.

Launching LLM-powered products is transformative but requires strategic execution. This session shares lessons from embedding AI solutions (built with Gemini on Google Cloud) into real use cases. Learn how we avoided pitfalls, tackled automation myths, and delivered real value. Gain insights on identifying high-impact AI opportunities, validating solutions, and iterating for successful product launches.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.

The Google Launchpad program is tackling the cloud and AI skills gap head-on. This session dives into Google Launchpad's comprehensive approach to skilling - from building an early-career global talent pipeline to directly upskilling Cloud customer employees - all free of charge! Learn how the program is helping to address the skills gap and deliver impactful trainings that have benefited tens of thousands. Gain insights into upcoming initiatives and hear firsthand how Launchpad has transformed the careers and organizations of some of its graduates.

This hands-on lab introduces Gemini 2.0 Flash, the powerful new multimodal AI model from Google DeepMind, available through the Gemini API in Vertex AI. You'll explore its significantly improved speed, performance, and quality while learning to leverage its capabilities for tasks like text and code generation, multimodal data processing, and function calling. The lab also covers advanced features such as asynchronous methods, system instructions, controlled generation, safety settings, grounding with Google Search, and token counting.

If you register for a Learning Center lab, please ensure that you sign up for a Google Cloud Skills Boost account for both your work domain and personal email address. You will need to authenticate your account as well (be sure to check your spam folder!). This will ensure you can arrive and access your labs quickly onsite. You can follow this link to sign up!