Elevate your reports with more user control and interactive elements Want to create exciting, user-friendly visualizations to bring greater intelligence to your organization? By mastering the full power of SAS Visual Analytics, you can add features that will enhance your reports and bring more depth and insight to your data. Interactive Reports in SAS Visual Analytics: Advanced Features and Customization is for experienced users who want to harness the advanced functionality of Visual Analytics on SAS Viya to create visualizations or augment existing reports. The book is full of real-world examples and step-by-step instructions to help you unlock the full potential of your reports. In this book, you will learn how to create interactive URL links to external websites use parameters to give the viewer more control add custom graphs and maps execute SAS code using SAS Viya jobs and more!

If you want to increase Tableau's value to your organization, this practical book has your back. Authors Ann Jackson and Luke Stanke guide data analysts through strategies for solving real-world analytics problems using Tableau. Starting with the basics and building toward advanced topics such as multidimensional analysis and user experience, you'll explore pragmatic and creative examples that you can apply to your own data. Staying competitive today requires the ability to quickly analyze and visualize data and make data-driven decisions. With this guide, data practitioners and leaders alike will learn strategies for building compelling and purposeful visualizations, dashboards, and data products. Every chapter contains the why behind the solution and the technical knowledge you need to make it work. Use this book as a high-value on-the-job reference guide to Tableau Visualize different data types and tackle specific data challenges Create compelling data visualizations, dashboards, and data products Learn how to generate industry-specific analytics Explore categorical and quantitative analysis and comparisons Understand geospatial, dynamic, statistical, and multivariate analysis Communicate the value of the Tableau platform to your team and to stakeholders

Public Policy Analytics teaches readers how to address complex public policy problems with data and analytics using reproducible methods in R. This book will appeal to researchers and data scientists at the intersection of data analytics and public policy, and readers who wish to understand how algorithms will affect the future of government.

Boost your understanding of data science techniques to solve real-world problems Data science is an exciting, interdisciplinary field that extracts insights from data to solve business problems. This book introduces common data science techniques and methods and shows you how to apply them in real-world case studies. From data preparation and exploration to model assessment and deployment, this book describes every stage of the analytics life cycle, including a comprehensive overview of unsupervised and supervised machine learning techniques. The book guides you through the necessary steps to pick the best techniques and models and then implement those models to successfully address the original business need. No software is shown in the book, and mathematical details are kept to a minimum. This allows you to develop an understanding of the fundamentals of data science, no matter what background or experience level you have.

Discover a new, demand-centric framework for forecasting and demand planning In Consumption-Based Forecasting and Planning, thought leader and forecasting expert Charles W. Chase delivers a practical and novel approach to retail and consumer goods companies demand planning process. The author demonstrates why a demand-centric approach relying on point-of-sale and syndicated scanner data is necessary for success in the new digital economy. The book showcases short- and mid-term demand sensing and focuses on disruptions to the marketplace caused by the digital economy and COVID-19. You’ll also learn: How to improve demand forecasting and planning accuracy, reduce inventory costs, and minimize waste and stock-outs What is driving shifting consumer demand patterns, including factors like price, promotions, in-store merchandising, and unplanned and unexpected events How to apply analytics and machine learning to your forecasting challenges using proven approaches and tactics described throughout the book via several case studies. Perfect for executives, directors, and managers at retailers, consumer products companies, and other manufacturers, Consumption-Based Forecasting and Planning will also earn a place in the libraries of sales, marketing, supply chain, and finance professionals seeking to sharpen their understanding of how to predict future consumer demand.

Applying knowledge in the right context is the most powerful lever businesses can use to become agile, creative, and resilient. Knowledge graphs add context, meaning, and utility to business data. They drive intelligence into data for unparalleled automation and visibility into processes, products, and customers. Businesses use knowledge graphs to anticipate downstream effects, make decisions based on all relevant information, and quickly respond to dynamic markets. In this report for chief information and data officers, Jesus Barassa, Amy E. Hodler, and Jim Webber from Neo4j show how to use knowledge graphs to gain insights, reveal a flexible and intuitive representation of complex data relationships, and make better predictions based on holistic information. Explore knowledge graph mechanics and common organizing principles Build and exploit a connected representation of your enterprise data environment Use decisioning knowledge graphs to explore the advantages of adding relationships to data analytics and data science Conduct virtual testing using software versions of real-world processes Deploy knowledge graphs for more trusted data, higher accuracies, and better reasoning for contextual AI

Data science and analytics have emerged as the most desired fields in driving business decisions. Using the techniques and methods of data science, decision makers can uncover hidden patterns in their data, develop algorithms and models that help improve processes and make key business decisions. Data science is a data driven decision making approach that uses several different areas and disciplines with a purpose of extracting insights and knowledge from structured and unstructured data. The algorithms and models of data science along with machine learning and predictive modeling are widely used in solving business problems and predicting future outcomes. This book combines the key concepts of data science and analytics to help you gain a practical understanding of these fields. The four different sections of the book are divided into chapters that explain the core of data science. Given the booming interest in data science, this book is timely and informative.

Collect, analyze and leverage people data for improved business performance.

In a crowded field of data visualization and analytics tools, Tableau Desktop has emerged as the clear leader. This is partly due to its ease of use, but once you dive into Tableau's extensive feature set, you'll understand just how powerful and flexible this software can be for your business or organization. With this handy pocket reference, author Ryan Sleeper (Innovative Tableau) shows you how to translate the vast amounts of data into useful information. Tableau has done an amazing job of making valuable insights accessible to analysts and executives who would otherwise need to rely on IT. This book quickly guides you through Tableau Desktop's learning curve. You'll learn: How to shape data for use with Tableau Desktop How to create the most effective chart types Core concepts including discrete versus continuous Must-know technical features including filters, parameters, and sets Key syntax for creating the most useful analyses How to bring it all together with dashboardsAnd more!

Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data science algorithms and predictive analytics tools treat customer behavioral data, such as clicks on a website or purchases in a supermarket, the same as any other data. Instead, this practical guide introduces powerful methods specifically tailored for behavioral data analysis. Advanced experimental design helps you get the most out of your A/B tests, while causal diagrams allow you to tease out the causes of behaviors even when you can't run experiments. Written in an accessible style for data scientists, business analysts, and behavioral scientists, thispractical book provides complete examples and exercises in R and Python to help you gain more insight from your data--immediately. Understand the specifics of behavioral data Explore the differences between measurement and prediction Learn how to clean and prepare behavioral data Design and analyze experiments to drive optimal business decisions Use behavioral data to understand and measure cause and effect Segment customers in a transparent and insightful way

Expert Data Modeling with Power BI provides a comprehensive guide to creating effective and optimized data models using Microsoft Power BI. This book will teach you everything you need to know, from connecting to data sources to setting up complex models that enable insightful reporting and business analytics. What this Book will help me do Gain expertise in implementing virtual tables and time intelligence functionalities in Power BI's DAX language. Identify and correctly set up Dimension and Fact tables using the Power Query Editor interface. Master advanced data preparation techniques to build efficient Star Schemas for modeling. Apply best practices for preparing and modeling data for real-world business cases. Become proficient in advanced features like aggregations, incremental refresh, and row-level security. Author(s) Soheil Bakhshi is a seasoned Power BI expert and author with years of experience in business intelligence and analytics. His practical knowledge of data modeling and approachable writing style make complex concepts understandable. Soheil's passion for empowering users to harness the full potential of Power BI is evident through his clear guidance and real-world examples. Who is it for? This book is perfect for business intelligence developers, data analysts, and advanced users of Power BI who aim to deepen their understanding of data modeling. It assumes a familiarity with Power BI's basic functions and core concepts like Star Schema. If you're looking to refine your modeling practices and create versatile, dynamic solutions, this resource is for you.

Tableau 2021 brings a wide range of tools and techniques for mastering data visualization and business intelligence. In this book, you will delve into the advanced methodologies to fully utilize Tableau's capabilities. Whether you're dealing with geo-spatial, time-series analytics, or complex dashboards, this resource provides expertise through real-world data challenges. What this Book will help me do Draw connections between multiple databases and create insightful Tableau dashboards. Master advanced data visualization techniques that lead to impactful storytelling. Understand Tableau's integration with programming languages such as Python and R. Analyze datasets with time-series and geo-spatial methods to gain predictive insights. Leverage Tableau Prep Builder for efficient data cleaning and transformation processes. Author(s) Marleen Meier and David Baldwin are seasoned professionals in business intelligence and data analytics. They bring years of practical experience and have helped numerous organizations worldwide transform their data visualization strategies using Tableau. Their collaborative approach ensures a comprehensive, beginner to advanced learning experience. Who is it for? This book is perfect for business intelligence analysts, data analysts, and industry professionals who are already familiar with Tableau's basics and wish to expand their knowledge. It provides advanced techniques and implementations of Tableau for improving data storytelling and dashboard performance. Readers seeking to connect Tableau with external programming tools will also greatly benefit from this guide.

"Turn yourself into a Data Head. You'll become a more valuable employee and make your organization more successful."Thomas H. Davenport, Research Fellow, Author of Competing on Analytics, Big Data @ Work, and The AI Advantage You've heard the hype around data—now get the facts. In Becoming a Data Head: How to Think, Speak, and Understand Data Science, Statistics, and Machine Learning, award-winning data scientists Alex Gutman and Jordan Goldmeier pull back the curtain on data science and give you the language and tools necessary to talk and think critically about it. You'll learn how to: Think statistically and understand the role variation plays in your life and decision making Speak intelligently and ask the right questions about the statistics and results you encounter in the workplace Understand what's really going on with machine learning, text analytics, deep learning, and artificial intelligence Avoid common pitfalls when working with and interpreting data Becoming a Data Head is a complete guide for data science in the workplace: covering everything from the personalities you’ll work with to the math behind the algorithms. The authors have spent years in data trenches and sought to create a fun, approachable, and eminently readable book. Anyone can become a Data Head—an active participant in data science, statistics, and machine learning. Whether you're a business professional, engineer, executive, or aspiring data scientist, this book is for you.

Prepare for Microsoft Exam DA-100 and help demonstrate your real-world mastery of Power BI data analysis and visualization. Designed for experienced data analytics professionals ready to advance their status, Exam Ref focuses on the critical thinking and decision-making acumen needed for success at the Microsoft Certified Associate level. Focus on the expertise measured by these objectives: Prepare the data Model the data Visualize the data Analyze the data Deploy and maintain deliverables This Microsoft Exam Ref: Organizes its coverage by exam objectives Features strategic, what-if scenarios to challenge you Assumes you are an experienced business intelligence professional or data analyst, or have a similar role Analyzing Data with Microsoft Power BI About the Exam Exam DA-100 focuses on skills and knowledge needed to acquire, profile, clean, transform, and load data; design and develop data models; create measures with DAX; optimize model performance; create reports and dashboards; enrich reports for usability; enhance reports to expose insights; perform advanced analysis; manage datasets, and create and manage workspaces. About Microsoft Certification Passing this exam earns your Microsoft Certified: Data Analyst Associate certification, demonstrating your ability to help businesses maximize the value of data assets by using Microsoft Power BI. As subject matter experts, Data Analysts design and build scalable data models, clean and transform data, and enable advanced analytic capabilities that provide meaningful business value through easy-to-comprehend data visualizations. See full details at: microsoft.com/learn

Explore the most serious prevalent ethical issues in data science with this insightful new resource The increasing popularity of data science has resulted in numerous well-publicized cases of bias, injustice, and discrimination. The widespread deployment of “Black box” algorithms that are difficult or impossible to understand and explain, even for their developers, is a primary source of these unanticipated harms, making modern techniques and methods for manipulating large data sets seem sinister, even dangerous. When put in the hands of authoritarian governments, these algorithms have enabled suppression of political dissent and persecution of minorities. To prevent these harms, data scientists everywhere must come to understand how the algorithms that they build and deploy may harm certain groups or be unfair. Responsible Data Science delivers a comprehensive, practical treatment of how to implement data science solutions in an even-handed and ethical manner that minimizes the risk of undue harm to vulnerable members of society. Both data science practitioners and managers of analytics teams will learn how to: Improve model transparency, even for black box models Diagnose bias and unfairness within models using multiple metrics Audit projects to ensure fairness and minimize the possibility of unintended harm Perfect for data science practitioners, Responsible Data Science will also earn a spot on the bookshelves of technically inclined managers, software developers, and statisticians.

'Hands-On Data Analysis with Pandas' guides you to gain expertise in the Python pandas library for data analysis and manipulation. With practical, real-world examples, you'll learn to analyze datasets, visualize data trends, and implement machine learning models for actionable insights. What this Book will help me do Understand and implement data analysis techniques with Python. Develop expertise in data manipulation using pandas and NumPy. Visualize data effectively with pandas visualization tools and seaborn. Apply machine learning techniques with Python libraries. Combine datasets and handle complex data workflows efficiently. Author(s) Stefanie Molin is a software engineer and data scientist with extensive experience in analytics and Python. She has worked with large data-driven systems and has a strong focus on teaching data analysis effectively. Stefanie's books are known for their practical, hands-on approach to solving real data problems. Who is it for? This book is perfect for aspiring data scientists, data analysts, and Python developers. Readers with beginner to intermediate skill levels in Python will find it accessible and informative. It is designed for those seeking to build practical data analysis skills. If you're looking to add data science and pandas to your toolkit, this book is ideal.

Want to use the power of R sooner rather than later? Don’t have time to plow through wordy texts and online manuals? Use this book for quick, simple code to get your projects up and running. It includes code and examples applicable to many disciplines. Written in everyday language with a minimum of complexity, each chapter provides the building blocks you need to fit R’s astounding capabilities to your analytics, reporting, and visualization needs. CRAN Recipes recognizes how needless jargon and complexity get in your way. Busy professionals need simple examples and intuitive descriptions; side trips and meandering philosophical discussions are left for other books. Here R scripts are condensed, to the extent possible, to copy-paste-run format. Chapters and examples are structured to purpose rather than particular functions (e.g., “dirty data cleanup” rather than the R package name “janitor”). Everyday language eliminatesthe need to know functions/packages in advance. What You Will Learn Carry out input/output; visualizations; data munging; manipulations at the group level; and quick data exploration Handle forecasting (multivariate, time series, logistic regression, Facebook’s Prophet, and others) Use text analytics; sampling; financial analysis; and advanced pattern matching (regex) Manipulate data using DPLYR: filter, sort, summarize, add new fields to datasets, and apply powerful IF functions Create combinations or subsets of files using joins Write efficient code using pipes to eliminate intermediate steps (MAGRITTR) Work with string/character manipulation of all types (STRINGR) Discover counts, patterns, and how to locate whole words Do wild-card matching, extraction, and invert-match Work with dates using LUBRIDATE Fix dirty data; attractive formatting; bad habits to avoid Who This Book Is For Programmers/data scientists with at least some prior exposure to R.

Data analytics may seem daunting, but if you're an experienced Excel user, you have a unique head start. With this hands-on guide, intermediate Excel users will gain a solid understanding of analytics and the data stack. By the time you complete this book, you'll be able to conduct exploratory data analysis and hypothesis testing using a programming language. Exploring and testing relationships are core to analytics. By using the tools and frameworks in this book, you'll be well positioned to continue learning more advanced data analysis techniques. Author George Mount, founder and CEO of Stringfest Analytics, demonstrates key statistical concepts with spreadsheets, then pivots your existing knowledge about data manipulation into R and Python programming. This practical book guides you through: Foundations of analytics in Excel: Use Excel to test relationships between variables and build compelling demonstrations of important concepts in statistics and analytics From Excel to R: Cleanly transfer what you've learned about working with data from Excel to R From Excel to Python: Learn how to pivot your Excel data chops into Python and conduct a complete data analysis

Perform fast interactive analytics against different data sources using the Trino high-performance distributed SQL query engine. With this practical guide, you'll learn how to conduct analytics on data where it lives, whether it's Hive, Cassandra, a relational database, or a proprietary data store. Analysts, software engineers, and production engineers will learn how to manage, use, and even develop with Trino. Initially developed by Facebook, open source Trino is now used by Amazon, Google, LinkedIn, Lyft, Netflix, Pinterest, Salesforce, Shopify, and many other companies. Matt Fuller, Manfred Moser, and Martin Traverso show you how a single Trino query can combine data from multiple sources to allow for analytics across your entire organization. Get started: Explore Trino's use cases and learn about tools that will help you connect to Trino and query data Go deeper: Learn Trino's internal workings, including how to connect to and query data sources with support for SQL statements, operators, functions, and more Put Trino in production: Secure Trino, monitor workloads, tune queries, and connect more applications; learn how other organizations apply Trino

With this practical book, AI and machine learning practitioners will learn how to successfully build and deploy data science projects on Amazon Web Services. The Amazon AI and machine learning stack unifies data science, data engineering, and application development to help level up your skills. This guide shows you how to build and run pipelines in the cloud, then integrate the results into applications in minutes instead of days. Throughout the book, authors Chris Fregly and Antje Barth demonstrate how to reduce cost and improve performance. Apply the Amazon AI and ML stack to real-world use cases for natural language processing, computer vision, fraud detection, conversational devices, and more Use automated machine learning to implement a specific subset of use cases with SageMaker Autopilot Dive deep into the complete model development lifecycle for a BERT-based NLP use case including data ingestion, analysis, model training, and deployment Tie everything together into a repeatable machine learning operations pipeline Explore real-time ML, anomaly detection, and streaming analytics on data streams with Amazon Kinesis and Managed Streaming for Apache Kafka Learn security best practices for data science projects and workflows including identity and access management, authentication, authorization, and more

Harness data within the supply chain using this accessible guide on how to examine, evaluate and apply business analytics models.

Tableau Prep Cookbook is your practical guide to mastering Tableau Prep Builder for data preparation. Through real-world examples, you will learn techniques to clean, combine, and transform your data, enabling you to create robust pipelines for analytics and insights. Gain hands-on experience with concepts like data cleaning, advanced calculations, and preparing data for Business Intelligence tools. What this Book will help me do Master cleaning and combining data sources for analysis using Tableau Prep. Learn to create and deploy workflows for data preparation within your organization. Develop proficiency in building robust datasets for BI and analytics applications. Apply advanced techniques like scripting and custom calculations in Tableau Prep. Get hands-on experience by working through realistic, practical data scenarios. Author(s) None Kleine is an experienced data analytics professional with a passion for empowering organizations through robust data pipelines. Drawing from years of experience in BI tools and data preparation, None presents Tableau Prep Cookbook with a clear, actionable approach to learning. Their expertise ensures that readers gain practical skills to use Tableau Prep effectively. Who is it for? This book is perfect for data analysts, business intelligence professionals, and Tableau users looking to add Tableau Prep to their skills. If you're starting with beginner knowledge in data preparation or are looking to enhance your ability to manage data workflows, this book is designed for you. Gain the skills you need to prepare data effectively using Tableau Prep and elevate your analytics capabilities.

Intelligent data analytics for terror threat prediction is an emerging field of research at the intersection of information science and computer science, bringing with it a new era of tremendous opportunities and challenges due to plenty of easily available criminal data for further analysis. This book provides innovative insights that will help obtain interventions to undertake emerging dynamic scenarios of criminal activities. Furthermore, it presents emerging issues, challenges and management strategies in public safety and crime control development across various domains. The book will play a vital role in improvising human life to a great extent. Researchers and practitioners working in the fields of data mining, machine learning and artificial intelligence will greatly benefit from this book, which will be a good addition to the state-of-the-art approaches collected for intelligent data analytics. It will also be very beneficial for those who are new to the field and need to quickly become acquainted with the best performing methods. With this book they will be able to compare different approaches and carry forward their research in the most important areas of this field, which has a direct impact on the betterment of human life by maintaining the security of our society. No other book is currently on the market which provides such a good collection of state-of-the-art methods for intelligent data analytics-based models for terror threat prediction, as intelligent data analytics is a newly emerging field and research in data mining and machine learning is still in the early stage of development.

The Data Mirage: Why Companies Fail to Actually Use Their Data is a business book for executives and leaders who want to unlock more insights from their data and make better decisions. The importance of data doesn’t need an introduction or a fancy pitch deck. Data plays a critical role in helping companies to better understand their users, beat out their competitors, and breakthrough their growth targets. However, despite significant investments in their data, most organizations struggle to get much value from it. According to Forrester, only 38% of senior executives and decision-makers “have a high level of confidence in their customer insights and only 33% trust the analytics they generate from their business operations.” This reflects the real world that I have experienced. In this book, I will help readers formulate an analytics strategy that works in the real world, show them how to think about KPIs and help them tackle the problems they are bound to come across as they try to use data to make better decisions.

Use Predictive Analytics to Uncover Hidden Patterns and Correlations and Improve Decision-Making Using predictive analytics techniques, decision-makers can uncover hidden patterns and correlations in their data and leverage these insights to improve many key business decisions. In this thoroughly updated guide, Dr. Dursun Delen illuminates state-of-the-art best practices for predictive analytics for both business professionals and students. Delen provides a holistic approach covering key data mining processes and methods, relevant data management techniques, tools and metrics, advanced text and web mining, big data integration, and much more. Balancing theory and practice, Delen presents intuitive conceptual illustrations, realistic example problems, and real-world case studiesincluding lessons from failed projects. It is all designed to help you gain a practical understanding you can apply for profit. * Leverage knowledge extracted via data mining to make smarter decisions * Use standardized processes and workflows to make more trustworthy predictions * Predict discrete outcomes (via classification), numeric values (via regression), and changes over time (via time-series forecasting) * Understand predictive algorithms drawn from traditional statistics and advanced machine learning * Discover cutting-edge techniques, and explore advanced applications ranging from sentiment analysis to fraud detection .