Today, we’re joined by Rich Kahn, Co-Founder and CEO of Anura, an ad fraud solution designed to improve campaign performance by accurately exposing bots, malware, and human fraud. We talk about:  Why digital marketing is a hot spot for fraudstersThe numerous benefits of reducing fraudHow to increase Return on Ad Spend (ROAS)Who is taking better advantage of AI: fraudsters or those battling fraud?

Today, we’re joined by Carlos Gonzalez de Villaumbrosia, Founder and CEO of Product School, the global leader in product management training with a community of over two million product professionals. We talk about:

The evolution of the product management functionProduct-led growth: pros & cons, plus where it fits bestProduct management reporting to the CEO vs. marketing or engineeringDrawing lines between product strategy, product marketing, and product managementThink your product isn’t ready for AI? Think again.

Today, we’re joined by Derek Rey, Investor + Founder & CEO at Demand Inc., a human-driven AI-enabled sales development team. We talk about:

The loss of knowledge of how to send good emailThe paradox of needing AI in order to be human at scaleWhat Sales Development Reps can do to be successful, particularly while working with AIThe role of email marketing in building top of funnel pipeline

On today’s episode, we’re joined by Matt Verlaque, Chief Operating Officer at SaaS Academy, the complete business growth system for SaaS founders. We talk about:  How SaaS companies are 10% art, 90% scienceMaking deposits into your customer goodwill account to avert disasterImportant founder attributes for successThe most innovative marketing strategies Matt has seen

On today’s episode, we’re joined by Lee Blakemore, Chief Executive Officer of Introhive, the leading Client Intelligence Platform. We talk about:  Building a culture that’s data-oriented & encouraging autonomy Resisting unproductive fads, such as pushing for metrics that don't correlate to profit & revenueBeing pragmatic – without killing opportunitiesAmusing anecdotes about the early cloud daysIf startups should invest more in marketing or sales

In this episode, Arman welcomes Lars Gronnegaard, CEO and co-founder of Dreamdata, as they discuss the importance of marketing data in a B2B market, and how a SaaS service was created to serve that need.

In today’s episode, we’re joined by Gleb Polyakov. Gleb is the CEO and Co-Founder of Nylas, a platform that allows developers to automate manual, repetitive everyday tasks with little to no code.

We talk about:

• How Nylas works, the benefits it provides and who it targets.
• The definition of first-party data and why it’s important.
• The growth of the API economy.
• The new roles of sales and marketing when selling to developers.
• The trend of using education as a sales technique.

Gleb Polyakov - https://www.linkedin.com/in/gpolyakov Nylas - https://www.linkedin.com/company/nylas/

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The tools you need to take action with your data, on a platform built for maximum scalability, security and cost efficiencies. If you’re ready to reduce complexity and dramatically lower costs, contact us today at qrvey.com.

Qrvey, the modern no-code analytics solution for SaaS companies on AWS.

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In today’s episode, we’re talking to Baskar Agneeswaran, CEO and Co-Founder at Vajro, a cloud-based mobile commerce platform for building high-converting mobile apps for online stores.   We talk about Baskar’s and Vajro’s background, how it’s possible to build an app within 60 minutes, and how smartphones might evolve over the next 15 years. Baskar also shares the marketing and sales models used by his company.   We discuss the difference between companies that have sales as a growth engine and those that have marketing as a growth engine, and how to strike a balance between these and the product itself. Baskar shares some of the lessons he’s learned scaling a company like Vajro. He also explains the different phases of growth.   Finally, we talk about the importance of diversity and how to balance that with alignment around a core mission.   This episode is brought to you by Qrvey The tools you need to take action with your data, on a platform built for maximum scalability, security, and cost efficiencies. If you’re ready to reduce complexity and dramatically lower costs, contact us today at qrvey.com. Qrvey, the modern no-code analytics solution for SaaS companies on AWS. 

In today’s episode of SaaS Scaled, we’re talking to Maria Thomas. Maria is Chief Product Officer at Buffer, a SaaS company building a social media and organic marketing platform for small businesses. Maria focuses on the design elements of marketing and engineering.    We chat about the main problems Buffer solves and how it came into being, and Maria talks about the importance of transparency within SaaS companies and the benefits of being a value-driven company.   We go on to discuss the future — how are Web3, decentralization, and other emerging technologies changing the way the internet works and how people monetize their work? Maria talks about vision and how Buffer defines its vision in a more narrow sense.   This episode is brought to you by Qrvey The tools you need to take action with your data, on a platform built for maximum scalability, security, and cost efficiencies. If you’re ready to reduce complexity and dramatically lower costs, contact us today at qrvey.com. Qrvey, the modern no-code analytics solution for SaaS companies on AWS. 

In this episode of SaaS Scaled, we’re talking to Joe Keehnast. He’s the VP of Product at RevenueWell, a company that gives group dental practices and DSOs the tools they need to align marketing and operations across multiple locations.   We chat about Joe’s experience and history and dive into how RevenueWell works and some of the main problems it solves. We also cover some of the challenges involved in building a project like RevenueWell and the pros and cons of building, buying, and renting software.   Joe shares his thoughts on the most effective way to keep the people in your business consistently aligned and on the same page. How do you deal with the feedback you get from different areas like sales, market, and existing customers when it comes to product management?   Finally, we talk about the importance of customer conversations when it comes to making product decisions, and how to define a clear and useful product vision.

In today’s episode of SaaS Scaled, we’re talking to Jim Walker, Principal Product Evangelist at Cockroach Labs.   We talk about what Jim’s role involves and why it’s so important. He explains the difference between being a product evangelist and simply selling the product. He also gives us some insight into Cockroach Labs and the problems they solve.   We discuss transactional data and how to strike a balance between centralization and decentralization when it comes to scalability. Jim shares his thoughts on how SaaS companies should approach product marketing and asks, do the time-tested methods of the last couple of decades still work?   Jim dives into serverless technology and how it can help businesses scale in a more optimized and sustainable way. He also looks at how more distributed systems can help build a better world.

In this episode of SaaS Scaled, we’re talking to Ian Ranahan. Ian is CEO at Kami Vision, a company focused on vision AI.   We talk about what Kami Vision does, the different technologies it deals with, some specific use cases, and how the company has grown and evolved over time. Ian describes some of the solutions the team is working on—like running AI on the edge on cameras to send alerts when people have an accident.   We discuss the first stages of building a software solution and the steps Ian and his team take to get to know their users and work out how to solve their problems, and how this paves the way for future products and marketing campaigns.   Ian also talks about his “wish list” and what he hopes to see happen in the tech space over the next few years, the growing popularity of buying software versus building it, and the pros and cons of this. Finally, we talk about the importance of widespread data and how it impacts the software industry and Kami Vision.

In this episode of SaaS Scaled, we’re talking to Devin Johnson, CEO and Co-Founder at Kennected—a SaaS company built to simplify things for business owners and entrepreneurs through lead generation, automation, and education.   Devin talks about how he got started as an entrepreneur in the world of sneakers and how he built up his digital marketing skillset. We talk about the major challenges faced by SaaS companies as they try to grow and scale, the transition to the digital economy, and the future of remote work.   We also talk about what motivates the younger generations in the workplace today, how to make things more exciting for your team, and the importance of transparency and openness within organizations.    Finally, Devin talks about the differences between being a CEO and a founder, his experience being both, and what the future holds for him and Kennected.

In this episode of SaaS Scaled, we’re talking to Brian Dreyer, VP of Product Management at SightCall. Brian is here to talk about his experience in SaaS product management, share what he’s learned over the years, and tell us how things have changed. Brian talks about how he would do product management today if he had to start a company from scratch, and why. We talk about how to successfully pivot and restart products and the challenges involved. Brian also mentions how SaaS has changed over the last couple of decades and the new challenges that have arisen. We also dive into how the relationship between product and marketing has changed over the years, and Brian talks about how cloud computing has evolved and where it’s headed. Finally, he shares some recommendations for further reading for anyone interested in SaaS product management.   This episode is brought to you by Qrvey The tools you need to take action with your data, on a platform built for maximum scalability, security, and cost efficiencies. If you’re ready to reduce complexity and dramatically lower costs, contact us today at qrvey.com. Qrvey, the modern no-code analytics solution for SaaS companies on AWS.