Explore how infrastructure, data analytics, cybersecurity, and intelligence at the edge converge to support mission-critical operations on the frontlines. Hear from public sector agencies about how they’re applying technology to their mission to protect and defend our nation.

Imagine never writing another detection rule, manually creating postures, or remediating common findings. These are the toilsome workflows security teams deal with today that AI promises to offload, thanks to agentic capabilities. When infused through existing tooling, agentic AI will fundamentally change how security teams work, freeing teams to focus on complex issues while reducing time to detect and respond. Join this session to learn how agentic AI is transforming the user experience and driving security outcomes for modern enterprises.

Spanner Graph provides graph database capabilities at virtually unlimited scale and allows you to seamlessly interoperate between relational and graph data models. Join this session to learn about the latest capabilities in Spanner Graph and how you can build intelligent applications with it.

The telecom industry has always been critical to advancing how we communicate, work, and play, whether through creation of our mobile world or streaming through high bandwidth connectivity. In this session we will explore how communication service providers from around the globe are leveraging AI agents across their workforce, customer experience, field operations, network operations, and more.

Join Matt Bell, VP of Product Research at Anthropic, to discuss how startups can thoughtfully leverage foundation models like Claude on Vertex AI. Learn practical strategies for identifying high-impact AI use cases, avoiding common pitfalls, and building responsible AI-powered products. Explore insights on determining when and how to integrate foundation models, balancing immediate gains with long-term innovation, and navigating the rapidly evolving AI landscape as a startup founder or employee.

Routine tasks such as data wrangling and pipeline maintenance often inhibit data teams from doing higher-value analysis and insights-led decision-making. This session showcases how intelligent data agents in BigQuery can help automate complex data engineering tasks. You’ll learn how to use natural language prompts to streamline data engineering tasks from ingestion and transformation, such as data cleaning, formatting, and loading results into BigQuery tables that accelerate the time to build and validate data pipelines.

Discover how Definity used GenAI-enabled Agent Assist to improve agent and customer experience while boosting call centre efficiency and accelerating agent onboarding. We'll showcase the key features of this powerful technology, such as automated transcript generation, real-time contextual call guidance, "ask me anything" capabilities for quick information retrieval, and efficient integration directly into existing Salesforce desktop and backend insurance policy systems.

This Session is hosted by a Google Cloud Next Sponsor.
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Learn how to leverage Gemini's long context for creating and interpreting data analytics queries using Agentic Retrieval Augmented Generation with NL2SQL techniques and reasoning.

The Google Cloud VC AMA Series will host a special live edition from NEXT 25. In this interactive “ask me anything” session, you’ll hear directly from an investor about the trends shaping their investment decisions, then connect with a successful founder from their portfolio for insights into fundraising and product development.

Join us for an exciting session where experts from Salesforce and Google will discuss their innovative partnership aimed at transforming customer engagement. This collaboration focuses on integrating Salesforce Service Cloud with the Google Customer Engagement Suite to help organizations solve problems faster, improve customer satisfaction, and drive revenue with AI. Discover how Service Cloud, leveraging Google's technology, is building AI-powered contact centers to drive customer success by combining the strengths of humans and agents.

This Session is hosted by a Google Cloud Next Sponsor.
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From AI-powered automation to resilient supply chains, quantum is driving the next era of intelligent manufacturing. Join TCS in this interactive session as they share insights on meeting fluctuating demands, solving complex optimization problems, accelerating R&D, enhancing real-time logistics, and enabling defect-free production at unprecedented speed with the power of quantum.

This Session is hosted by a Google Cloud Next Sponsor.
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AI is transforming industries, but its success hinges on one critical factor: high-quality, abundant data. From ingestion to consumption and modernization to validation, multiple AI agents work together to manage the data life cycle to have good data quality. Yet, as data growth slows down, lets understand how can we fuel growth with synthetic data. We’ll discuss where we are now, what comes next, and how to connect every dot in data modernization and migration.

This Session is hosted by a Google Cloud Next Sponsor.
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Join the CxOs of Cresta, Glean, and Weights & Biases for a deep dive into the best practices for deploying production-ready AI applications across your enterprise. The panelists will review proven strategies for overcoming common implementation challenges and how to manage your AI deployments at scale while maximizing return on investment (ROI). They’ll also offer their predictions for the future, exploring how agents will unlock new possibilities for innovation and growth across industries.

Leading financial institutions are driving significant change by transforming core business functions with AI agents, and delivering tangible results. Join us to explore their strategies, the future impact of AI agents, and how other financial services companies can adopt similar approaches.

Join us to learn how you can build on Google’s intelligent, open, and unified Data Cloud to accelerate your AI transformation. This session covers deep integrations between BigQuery and Google’s operational databases, such as Spanner, AlloyDB, Bigtable, Cloud SQL. Mercado Libre will share how Spanner and Bigtable Data Boost enable near-zero impact analytics on their operational data. Plus, discover how Datastream and change streams simplify data movement to BigQuery, and how reverse ETL (extract, transform, and load) from BigQuery powers operational analytics.

New AI workloads in the enterprise can create new and novel security exposures. In this session, you’ll learn directly from our Mandiant team about what they are seeing in this new AI-driven world. And we’ll share how Google Cloud AI protection capabilities can help protect your workloads against the most sophisticated threats. We’ll guide you through how you can protect your data, models, applications, and infrastructure throughout the AI life cycle.

Take control of your Google Cloud costs. This session provides lean IT teams with essential techniques to optimize cloud spend, maximize budget, and align with business goals.

Explore a future where AI agents from different platforms work together seamlessly. This session focuses on Salesforce and Google Cloud's partnership to develop a standardized approach for multi-agent communication and collaboration. Learn how agent interoperability between Salesforce Agentforce and Google Conversational Agents can handle complex customer interactions, ensuring smooth coordination. Join us to discover the latest advancements that enhance productivity and efficiency.

This Session is hosted by a Google Cloud Next Sponsor.
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Join Kieren Jameson, Director of Google Cloud Learning Content, and Andrey Tapekha, Chief Technology Officer of Deutsche Bank North America, to explore the transformative power of creating a culture of continuous learning in the age of AI. This session delves into how building – and validating – skills can be a cornerstone for both individual career growth and organizational advancement. And it’s better for your return on investment (ROI) too: 73% of leaders and decision-makers report a revenue increase since engaging with Google’s learning services.

Discover how Nokia tackled the challenge of industrializing at scale and modernizing its infrastructure services with AI/GenAI. For decision-makers seeking bold AI adoption, this is a firsthand look at reshaping an organization with AI that delivers ROI. Learn how GenAI-infused runbooks enhance and optimize operations, increase business continuity, and unlock new revenue streams. This session outlines the journey, strategic choices, and a path that leads to breakthroughs that turn AI into real business impact.

This Session is hosted by a Google Cloud Next Sponsor.
Visit your registration profile at g.co/cloudnext to opt out of sharing your contact information with the sponsor hosting this session.