Lloyds Banking Group and TCS share their insights on the adoption of enterprise AI, while leveraging the power of cloud computing. Discover the key imperatives, risks, strategies, and challenges in scaling AI and navigating the future through this interactive discussion.

This Session is hosted by a Google Cloud Next Sponsor.
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Experience what a real cyberattack is like in ThreatSpace, a digital training ground on Google Cloud. While the Mandiant red team tries to break into your system, the Mandiant incident response team guides you through the investigation. Use Google Security Operations and Threat Intelligence tools to uncover how the attackers got in and what they’ve done. Extra points if you can catch the bad guys!

This session dives into the world of on-demand Apache Spark on Google Cloud. We explore its native integration with BigQuery, its new capabilities and the benefits of using Spark for AI and machine learning (ML) workloads. We’ll discuss why Spark is a good choice for large-scale data processing, distributed training, and distributed inferencing. We’ll learn from Trivago about how they leveraged the Spark and BigQuery together to simplify their AI and ML workflows.

Join senior cloud and AI leaders from PwC and Google Cloud as they share their insights on the power of AI in shaping enterprises in the agentic AI era. Discover how agentic AI can be harnessed across industries to enhance decision-making, streamline operations, and unlock new growth opportunities. Learn about the essential strategies and organizational shifts needed to successfully scale AI from pilot to production in 2025, and uncover key trends and best practices that will drive impactful and differentiated value creation.

This Session is hosted by a Google Cloud Next Sponsor.
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Software engineering has become increasingly complex, with an ever-expanding set of patterns, frameworks, and runtimes. But help is here! AI is revolutionizing the developer workflow, and Google Cloud is reimagining the journey from idea to production. This keynote features demos that showcase how AI can streamline software engineering,  empowering you to build important apps, services, and agents faster than ever.

Software engineering has become increasingly complex, with an ever-expanding set of patterns, frameworks, and runtimes. But help is here! AI is revolutionizing the developer workflow, and Google Cloud is reimagining the journey from idea to production. This keynote features demos that showcase how AI can streamline software engineering,  empowering you to build important apps, services, and agents faster than ever.

Data intelligence rapidly transforms businesses, enabling them to make more informed decisions, streamline operations, and gain a competitive edge. At Google Cloud Next '25, we are excited to present a thought-provoking session on the power of data intelligence in partnership with Databricks on Google Cloud and Digital Turbine. Our speakers from Databricks and Digital Turbine will share their insights on how organizations can leverage data to drive innovation and growth. Join us for this engaging discussion and gain valuable insights on how data intelligence can help your organization thrive in the digital age.

This Session is hosted by a Google Cloud Next Sponsor.
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Accelerate your growth with Google Cloud Partner Marketing Funds - programs that can help you connect with new customers and expand your business. We’ll walk through eligibility, funding options, and best practices to help you maximize impact. Whether you're an experienced marketer or just getting started, you’ll gain actionable insights to elevate your marketing strategy.

Discover how Elastic Cloud Serverless and Google Vertex AI empower the creation of AI-driven search applications with effortless scalability. This session explores Elastic's intuitive serverless architecture and dynamic scaling, integrating with Google Vertex AI to create world class search experiences. Learn how this powerful partnership simplifies deployments and accelerates innovation for modern search, observability, and security workloads.

This Session is hosted by a Google Cloud Next Sponsor.
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Connect with other security professionals in our Birds of a Feather sessions. Dive into lively discussions with peers and Google Cloud experts on key security topics, including identity and access management, network security, multicloud monitoring, and more.

Struggling with the cloud skills gap? Discover the Google Cloud Partner University Program – a powerful collaboration across France, UK, Africa - uniting Google Cloud, leading partners, and top universities. Learn how we provide students free access to cutting-edge Google Cloud learning content and clear pathways to subsidized, high-value certifications. See how 1000+ students are already gaining job-ready skills, and how participating partners connect directly with this emerging talent pool, ready to innovate and accelerate your cloud journey. Join us to explore how you can get involved.

Automation can help you migrate, coordinate and manage workloads in cloud environments in a simple and effective way, reducing complexity and operational costs. In this session we will cover: - How to increase speed and reduce errors as you migrate to Google Cloud - How Red Hat Ansible Automation Platform simplifies managing your Google Cloud infrastructure - Getting started automating Google Cloud cloud services with certified automation content for migration and management

This Session is hosted by a Google Cloud Next Sponsor.
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Experience the future of AI with Google Cloud! Speak with Agentspace experts to learn how it can provide conversational assistance and take actions based on your company’s unique information. See topic details for each time block here.

Experience the future of AI with Google Cloud! Speak with customers who are building innovative AI solutions and learn directly from them. This experience offers a real-world look into "how we built it" discussions, giving you the chance to explore the possibilities. See detailed schedule of each timeblock here.

Google Cloud and Rakuten Cloud are developing a joint solution empowered by AI to tame the stateful edge across several industries. Learn how our joint offering integrating Rakuten Cloud-Native Storage with GDC is transforming edge deployments where issues such as data sovereignty, network uptime, latency and compliance are paramount. We will also discuss a customer use case of integrating cloud-native storage with GDC Edge to meet the needs of mission-critical stateful applications across an organization with thousands of locations.

This Session is hosted by a Google Cloud Next Sponsor.
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This talk will outline key architectural best practices for building and deploying Google Cloud environments that leverage the latest, most powerful GPUs for AI model training and inference. We'll also examine potential obstacles tech leaders might encounter during this process and offer strategies to overcome them. The insights provided will equip you to rapidly establish scalable, reliable, and high-performance cloud infrastructure tailored to your AI training and inference requirements.

In today's rapidly evolving digital landscape, modernizing mainframe systems is crucial for maintaining competitive advantage. This joint solution explores the transformative potential of migrating data warehouse extracts to Google Cloud Platform (GCP) and BigQuery. Utilizing the flexible framework built, organizations can achieve a flexible, integrated solution that accelerates time to market, ensures accurate and timely real-time data for reporting and advanced analytics, and provides self-service access. This digital transformation not only empowers stakeholders with enhanced capabilities but also significantly improves the overall customer experience.

This Session is hosted by a Google Cloud Next Sponsor.
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Newt Global's DMAP revolutionizes Oracle/MS-SQL to PostgreSQL migrations. This automated solution streamlines the entire process, from initial planning to final production deployment. Key advantages are 1. Container-driven parallelization: Dramatically reduces migration timelines by harnessing powerful computing resources. 2. Unmatched speed: For medium complexity databases, DMAP achieves in 12 weeks what other tools take 12 months due to its advanced automation capabilities, including streamlined application and complex code translation.

This Session is hosted by a Google Cloud Next Sponsor.
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How will you deliver store and factory floor analytics, shrink reduction, fast transactions, quality control, and staff empowerment? AI models, AI optimized cloud infrastructure, and edge hardware are unlocking new opportunities to build, deploy, and scale use cases that transform the way that customers experience your brand. Join the experts from Google Cloud as we explore the modern retail store and factory floor, engage with an interactive demo, and discuss the art of possible in a moderated panel.

Learn how leading startups build transformative AI solutions with Vertex AI. Gain behind-the-scenes insights, practical strategies, and actionable takeaways to fuel your innovation using Google Cloud’s open ecosystem of models and APIs.