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Software as a Service (SaaS)

cloud_computing software_delivery subscription

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Filtering by: SaaS Scaled - Interviews about SaaS Startups, Analytics, & Operations ×

Today, we’re turning the tables and interviewing our host, Arman Eshraghi, Founding CEO at Qrvey, the only embedded analytics solution purpose-built for SaaS. Arman tells us about:

What inspired him to start the SaaS Scaled podcastHow the vision of the podcast has changed since its inception in 2021How the fundamental objective remains: unscripted discussions in which experts share their knowledgeGetting comfortable and having sincere, authentic, organic discussionsWhat makes SaaS Scaled stand out among other podcasts

Today, we’re joined by  Chris Silvestri, Founder at Conversion Alchemy, an agency that combines copywriting, UX design, and psychology to help SaaS and eCommerce companies convert more visitors into customers. We talk about:  How failure to crystallize strategy results in messaging shortcomings & low conversionsTactics to get started with & accelerate messaging content, including use of AIImpacts of improving messaging to differentiate your SaaS offeringGrowth stages at which it’s most impactful to fine-tune messagingUse of AI models to act as prospects in order to gain insights, including use of real research to construct partially synthetic personas

Today, we’re joined by Erik Huddleston, Chief Executive Officer of Aprimo, the #1 digital asset management and content operations platform.  We talk about: Automating content creation, plus scaling upstream & downstream processes with brand safety agentsFramework for CEOs to think through how to best apply AI more generallyThe importance of role clarity: understanding the core activities that impact the financial planHow SaaS vendors can survive tech consolidation by being strategically relevant to the budget ownerThe importance of a good personal knowledge management system

Today, we’re joined Marne Martin, the CEO of Emburse whose innovative travel and expense solutions power forward-thinking organizations. We talk about:  Building fast-moving & scalable businesses that can lastHow to finance and grow profitable companies to reach an exitThe challenges of finding a competitive edge as GenAI accelerates innovationTesting monetizing AI alongside conventional SaaS monetization

Today, we’re joined by Todd Olson, co-founder and CEO of Pendo, the world’s first software experience management platform. We talk about: Offloading work from employees to digital workersWhen most people will opt to chat with an AI agent over a humanThe need for SaaS apps to transform themselves into agentic appsAdvice for serial SaaS entrepreneurs, including a big cautionary tale for startupsAI-generated and AI-maintained code and the ease of prototyping

Today, we’re joined by Ted Elliott, Chief Executive Officer of Copado, the leader in AI-powered DevOps for business applications. We talk about:  Impacts of AI agents over the next 5 yearsTed’s AI-generated Dr. Seuss book based on walks with his dogThe power of small data with AI, despite many believing more data is the answerThe challenge of being disciplined to enter only good dataGaming out SaaS company ideas with AI, such as a virtual venture capitalist

Today, we’re joined by Tom Lavery, CEO and Founder of Jiminny, a conversation intelligence platform that captures and analyzes your critical go-to-market insights with AI. We talk about:  Getting value from unstructured dataHow quickly SaaS subscription businesses should push to be profitableTrade-offs between product-led and sales-led growthRacing to be the market leaderDangers of focusing strictly on the short-term

Today, we’re joined by Rahul Pangam, Co-Founder & CEO of RapidCanvas, a leader in delivering transformative AI-powered solutions that empower businesses to achieve faster and more impactful outcomes. We talk about: How to make GenAI more reliable: Understanding your business context & knowing why something is happeningMoving from planning based on the human gut to an AI-based setupThe coming paradigm shift from SaaS to service as a softwareInteracting with apps in plain language vs. remembering which of 56 dashboards to view

Today, we’re joined by Srikrishnan Ganesan, Co-Founder & CEO of Rocketlane, the #1 customer onboarding, PSA, and project delivery software. We talk about:  Launching an incomplete product vs. going to market too late Determining the scope of an MVP & a full-featured, differentiated productUnique approaches to “Design Partners” during product development Best ways to build a communityMaintaining a sense of urgency once established & not getting too comfortable

Today, we’re joined by Luis Garcia, President of PETE, an Orlando-based tech startup that offers a suite of cost-effective and customizable solutions that enable organizations to deliver personalized workforce learning at scale. We talk about:

Tackling the challenges of digital learning: content development & learning assessmentThe role of AI in scaling workforce development & engaging learners one-on-oneCalculating the ROI of a learning management systemFlipping the normal training paradigm of fixed time with variable learningTraining topics that SaaS companies are most interested in

Today, we’re joined by Mike Palmer, Chief Executive Officer at Sigma, the only cloud analytics solution with a spreadsheet-like interface enabling anyone to explore data at cloud scale and speed. We talk about:  Creating a product for the average person to useIf the dashboard will be replaced by an AI promptDisruption of SaaS in the march toward cloud adoptionDo we have too many SaaS products in the market today?How technology always starts with an expert and ends democratized

Today, we’re joined by Pieter de Villiers, Co-Founder & CEO at Clickatell, the global leader in chat commerce. We talk about:  3 pillars of excellence to measure decisions against when building a SaaS app Changes in ideal customer profile from year oneGlobal democratization of SaaS investingWhat to have a clear view of before writing a single line of code

On today’s episode, we’re joined by John Sarver, Innovation and Technology Consultant at Saaslogic, providers of a next gen SaaS billing and subscription management platform. We talk about:

The impacts of segmentation in optimizing revenue operationsIf early-stage startups need a revenue platformHow startups can best transition from focusing on tech to operationsGenerational gaps in purchasing patternsHelping merchants test pricing strategies

On today’s episode, we’re joined by Baird Hall, SaaS Builder and Co-Founder at Churnkey, the platform which supercharges every part of customer retention, helping companies optimize growth.  We talk about: Advantages & disadvantages of various pricing model & their impact on churnThe 4 different types of churnDos & don’ts for SaaS startups to reduce churnImportant data to capture around customer cancellationsHow customer reactivations are a big, often neglected opportunity for SaaS companies

On today’s episode, we’re joined by Matt Verlaque, Chief Operating Officer at SaaS Academy, the complete business growth system for SaaS founders. We talk about:  How SaaS companies are 10% art, 90% scienceMaking deposits into your customer goodwill account to avert disasterImportant founder attributes for successThe most innovative marketing strategies Matt has seen

On today’s episode, we’re joined by Lee Blakemore, Chief Executive Officer of Introhive, the leading Client Intelligence Platform. We talk about:  Building a culture that’s data-oriented & encouraging autonomy Resisting unproductive fads, such as pushing for metrics that don't correlate to profit & revenueBeing pragmatic – without killing opportunitiesAmusing anecdotes about the early cloud daysIf startups should invest more in marketing or sales

On today’s episode, we’re joined by Devvret Rishi, CEO & Co-Founder at Predibase, the low-code AI platform for developers. We talk about:

Progress towards democratization of LLM & AITackling the main challenges of machine learningWill LLM apps replace or enhance SaaS apps?Insights from Predibase’s survey of 150 executives, data scientists, & developersWhy people will stop trying to use a cannon when they need a scalpel

On today’s episode, we’re joined by Ben Johnson Founder, CEO of Particle41, a provider of software and product development solutions crafted by world-class app development, DevOps, and data science teams. We talk about:

What components the CTO owns in a SaaS companyOptimizing the efficiency of dev teamsHow much of the CTO role is internal vs. externalHow to interview & identify a great CTO candidate

On today’s episode, we’re joined by Jason Kruger, President & Founder at Signature Analytics, a provider of expert-level accounting and business advisory solutions to small and middle-market businesses throughout Southern California and beyond.

We talk about: Accounting mistakes commonly made by SaaS foundersThe challenges of balancing CEO optimism with necessary pragmatismAreas successful SaaS CEOs spend the most time onThe collaborative process of developing KPIsThe trouble with viewing accounting as a necessary evil

On today’s episode, we’re joined by Dan Balcauski, Founder and Chief Pricing Officer of Product Tranquility, a consulting firm in Austin, Texas focused on helping high-volume B2B SaaS CEOs define pricing and packaging for new products.

We talk about: What people often get wrong about pricingPricing questions you should never askWhat to ask instead The right way for companies to raise pricesHow to determine if you should publish pricing online