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O'Reilly Data Science Books

2013-08-09 – 2026-02-25 Oreilly Visit website ↗

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Collection of O'Reilly books on Data Science.

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Fundamentals of Predictive Analytics with JMP, Second Edition

Written for students in undergraduate and graduate statistics courses, as well as for the practitioner who wants to make better decisions from data and models, this updated and expanded second edition of Fundamentals of Predictive Analytics with JMP(R) bridges the gap between courses on basic statistics, which focus on univariate and bivariate analysis, and courses on data mining and predictive analytics. Going beyond the theoretical foundation, this book gives you the technical knowledge and problem-solving skills that you need to perform real-world multivariate data analysis. First, this book teaches you to recognize when it is appropriate to use a tool, what variables and data are required, and what the results might be. Second, it teaches you how to interpret the results and then, step-by-step, how and where to perform and evaluate the analysis in JMP . Using JMP 13 and JMP 13 Pro, this book offers the following new and enhanced features in an example-driven format: an add-in for Microsoft Excel Graph Builder dirty data visualization regression ANOVA logistic regression principal component analysis LASSO elastic net cluster analysis decision trees k-nearest neighbors neural networks bootstrap forests boosted trees text mining association rules model comparison With today’s emphasis on business intelligence, business analytics, and predictive analytics, this second edition is invaluable to anyone who needs to expand his or her knowledge of statistics and to apply real-world, problem-solving analysis. This book is part of the SAS Press program.

D3.js in Action, Second Edition

D3.js in Action, Second Edition is completely revised and updated for D3 v4 and ES6. It's a practical tutorial for creating interactive graphics and data-driven applications using D3. About the Technology Visualizing complex data is hard. Visualizing complex data on the web is darn near impossible without D3.js. D3 is a JavaScript library that provides a simple but powerful data visualization API over HTML, CSS, and SVG. Start with a structure, dataset, or algorithm; mix in D3; and you can programmatically generate static, animated, or interactive images that scale to any screen or browser. It's easy, and after a little practice, you'll be blown away by how beautiful your results can be! About the Book D3.js in Action, Second Edition is a completely updated revision of Manning's bestselling guide to data visualization with D3. You'll explore dozens of real-world examples in full-color, including force and network diagrams, workflow illustrations, geospatial constructions, and more! Along the way, you'll pick up best practices for building interactive graphics, animations, and live data representations. You'll also step through a fully interactive application created with D3 and React. What's Inside Rich full-color diagrams and illustrations Updated for D3 v4 and ES6 Reusable layouts and components Geospatial data visualizations Mixed-mode rendering About the Reader Suitable for web developers with HTML, CSS, and JavaScript skills. No specialized data science skills required. About the Author Elijah Meeks is a senior data visualization engineer at Netflix. Quotes From basic to complex, this book gives you the tools to create beautiful data visualizations. - Claudio Rodriguez, Cox Media Group The best reference for one of the most useful DataViz tools. - Jonathan Rioux, TD Insurance From toy examples to techniques for real projects. Shows how all the pieces fit together. - Scott McKissock, USAID A clever way to immerse yourself in the D3.js world. - Felipe Vildoso Castillo, University of Chile

Learning D3.js 5 Mapping - Second Edition

This book, "Learning D3.js 5 Mapping", guides developers through the process of creating dynamic and interactive data visualizations. With a focus on D3.js, you'll learn to harness the power of JavaScript to create maps and graphical objects that inform and engage. What this Book will help me do Gain expertise in working with SVG geometric shapes to design compelling graphics. Learn techniques to manage, process, and use geographic data effectively. Master adding interactivity to visual maps to provide an immersive user experience. Understand how to optimize and manipulate geoJSON files using topoJSON. Learn to create varied map types, such as hexbins and globes, using D3.js and Canvas. Author(s) None Newton and Oscar Villarreal, among others, collaborated to author this guide. They are experienced in front-end development and data visualization, bringing a practical and hands-on approach to learning through this book. Their backgrounds ensure the book addresses common challenges faced during implementation, offering thoughtful solutions. Who is it for? "Learning D3.js 5 Mapping" is perfect for web developers familiar with HTML, CSS, and JavaScript who want to expand their expertise in data visualization and mapping. If you're looking to incorporate interactive charts or maps into your web applications, this book will provide practical guidance and solid fundamentals. No prior experience with D3.js is necessary.

Introduction to MATLAB for Engineers and Scientists: Solutions for Numerical Computation and Modeling

Familiarize yourself with MATLAB using this concise, practical tutorial that is focused on writing code to learn concepts. Starting from the basics, this book covers array-based computing, plotting and working with files, numerical computation formalism, and the primary concepts of approximations. Introduction to MATLAB is useful for industry engineers, researchers, and students who are looking for open-source solutions for numerical computation. In this book you will learn by doing, avoiding technical jargon, which makes the concepts easy to learn. First you’ll see how to run basic calculations, absorbing technical complexities incrementally as you progress toward advanced topics. Throughout, the language is kept simple to ensure that readers at all levels can grasp the concepts. What You'll Learn Apply sample code to your engineering or science problems Work with MATLAB arrays, functions, and loops Use MATLAB’s plotting functions for data visualization Solve numerical computing and computational engineering problems with a MATLAB case study Who This Book Is For Engineers, scientists, researchers, and students who are new to MATLAB. Some prior programming experience would be helpful but not required.

Python for R Users

The definitive guide for statisticians and data scientists who understand the advantages of becoming proficient in both R and Python The first book of its kind, Python for R Users: A Data Science Approach makes it easy for R programmers to code in Python and Python users to program in R. Short on theory and long on actionable analytics, it provides readers with a detailed comparative introduction and overview of both languages and features concise tutorials with command-by-command translations—complete with sample code—of R to Python and Python to R. Following an introduction to both languages, the author cuts to the chase with step-by-step coverage of the full range of pertinent programming features and functions, including data input, data inspection/data quality, data analysis, and data visualization. Statistical modeling, machine learning, and data mining—including supervised and unsupervised data mining methods—are treated in detail, as are time series forecasting, text mining, and natural language processing. • Features a quick-learning format with concise tutorials and actionable analytics • Provides command-by-command translations of R to Python and vice versa • Incorporates Python and R code throughout to make it easier for readers to compare and contrast features in both languages • Offers numerous comparative examples and applications in both programming languages • Designed for use for practitioners and students that know one language and want to learn the other • Supplies slides useful for teaching and learning either software on a companion website Python for R Users: A Data Science Approach is a valuable working resource for computer scientists and data scientists that know R and would like to learn Python or are familiar with Python and want to learn R. It also functions as textbook for students of computer science and statistics. A. Ohri is the founder of Decisionstats.com and currently works as a senior data scientist. He has advised multiple startups in analytics off-shoring, analytics services, and analytics education, as well as using social media to enhance buzz for analytics products. Mr. Ohri's research interests include spreading open source analytics, analyzing social media manipulation with mechanism design, simpler interfaces for cloud computing, investigating climate change and knowledge flows. His other books include R for Business Analytics and R for Cloud Computing.

JMP Connections

Achieve best-in-class metrics and get more from your data with JMP JMP Connections is the small- and medium-sized business owner's guide to exceeding customer expectations by getting more out of your data using JMP. Uniquely bifunctional, this book is divided into two parts: the first half of the book shows you what JMP can do for you. You'll discover how to wring every last drop of insight out of your data, and let JMP parse reams of raw numbers into actionable insight that leads to better strategic decisions. You'll also discover why it works so well; clear explanations break down the Connectivity platform and metrics in business terms to demystify data analysis and JMP while giving you a macro view of the benefits that come from optimal implementation. The second half of the book is for your technical team, demonstrating how to implement specific solutions relating to data set development and data virtualization. In the end, your organization reduces Full Time Equivalents while increasing productivity and competitiveness. JMP is a powerful tool for business, but many organizations aren't even scratching the surface of what their data can do for them. This book provides the information and technical guidance your business needs to achieve more. Learn what a JMP Connectivity Platform can do for your business Understand Metrics-on-Demand, Real-Time Metrics, and their implementation Delve into technical implementation with information on configuration and management, version control, data visualization, and more Make better business decisions by getting more and better information from your data Business leadership relies on good information to make good business decisions—but what if you could increase the quality of the information you receive, while getting more of what you want to know and less of what you don't need to know? How would that affect strategy, operations, customer experience, and other critical areas? JMP can help with that, and JMP Connections provides real, actionable guidance on getting more out of JMP.

Biostatistics Using JMP

Analyze your biostatistics data with JMP! Trevor Bihl's Biostatistics Using JMP: A Practical Guide provides a practical introduction on using JMP, the interactive statistical discovery software, to solve biostatistical problems. Providing extensive breadth, from summary statistics to neural networks, this essential volume offers a comprehensive, step-by-step guide to using JMP to handle your data. The first biostatistical book to focus on software, Biostatistics Using JMP discusses such topics as data visualization, data wrangling, data cleaning, histograms, box plots, Pareto plots, scatter plots, hypothesis tests, confidence intervals, analysis of variance, regression, curve fitting, clustering, classification, discriminant analysis, neural networks, decision trees, logistic regression, survival analysis, control charts, and metaanalysis. Written for university students, professors, those who perform biological/biomedical experiments, laboratory managers, and research scientists, Biostatistics Using JMP provides a practical approach to using JMP to solve your biostatistical problems.

Data Analysis with IBM SPSS Statistics

"Data Analysis with IBM SPSS Statistics" is a comprehensive guide designed to help you master IBM SPSS Statistics for performing robust statistical analyses. Through a practical approach, the book delves into critical techniques like data visualization, regression analysis, and hypothesis testing, enabling you to uncover patterns, make informed decisions, and enhance data interpretation. What this Book will help me do Set up and configure IBM SPSS Statistics for effective data analysis workflows. Perform data cleaning and preparation, including addressing missing data and restructuring datasets. Master statistical techniques such as ANOVA, regression analysis, and clustering to draw insights from data. Generate intuitive visualizations like charts and graphs to communicate findings effectively. Build predictive models and evaluate their effectiveness for decision-making purposes. Author(s) Ken Stehlik-Barry and Anthony Babinec are seasoned data analysts and IBM SPSS experts with extensive experience in statistical methodologies and data science. They have a knack for translating complex concepts into accessible lessons, making this book an ideal resource for learners aiming to build their SPSS aptitude. Their expertise ensures a well-rounded learning journey. Who is it for? This book is tailored for data analysts and researchers who need to analyze and interpret data effectively using IBM SPSS Statistics. Readers should have basic familiarity with statistical concepts, making it ideal for those with a foundational understanding of statistics. If you aim to grasp practical applications of SPSS for real-world data challenges, this book is for you.

Pentaho 8 Reporting for Java Developers

"Pentaho 8 Reporting for Java Developers" is your hands-on guide to mastering the Pentaho 8 reporting platform. Packed with practical examples and exercises, this book teaches you how to create highly functional, interactive reports for your data visualization needs. Updated for the latest version of Pentaho, it provides all the tools and techniques you need to succeed. What this Book will help me do Learn the fundamental concepts of Pentaho Reporting including setup and initial configurations. Design and customize attractive, functional reports utilizing various data sources. Integrate Pentaho reports seamlessly into Java applications with full control over their interactions and design. Explore advanced reporting features like parameterization, localization, and complex layout configurations. Incorporate Pentaho reports into the broader Pentaho suite, including the BA platform and Data Integration tools. Author(s) Jasmine Kaur and None Corti bring their extensive expertise in information technology and Java development to this comprehensive guide. With years of hands-on experience working with Pentaho Reporting tools, they have a deep understanding of the challenges and solutions in report design. Their approachable writing style and emphasis on practical examples make learning intuitive and enjoyable. Who is it for? This book is ideally suited for Information Technologists who are familiar with databases and intermediate-level Java Developers looking to integrate advanced reporting functionalities into their projects. If you are eager to build pixel-perfect, professional reports or need insights into embedding reporting tools into Java applications, this book holds the answers.

Statistical Application Development with R and Python - Second Edition

This book, 'Statistical Application Development with R and Python', is your gateway to mastering statistical analysis and applying it effectively in real-world contexts. Through integrated R and Python code, you'll learn how to utilize data processing, explore advanced statistical models like regression and CART, and develop applications that solve complex analytical challenges. What this Book will help me do Fully understand data visualization and exploratory analysis methods to uncover insights from datasets. Master techniques such as regression models, clustering, and classification to enhance your analytical toolkit. Gain proficiency in R and Python for data processing and statistical modeling tasks. Apply CART and other machine learning tools to tackle nonlinear data challenges effectively. Equip yourself with a comprehensive approach to data exploration and decision-making for impactful results. Author(s) The author(s) of this book bring extensive experience in statistical analysis, computational modeling, and the use of R and Python for data science. They are professionals and educators passionate about making statistics accessible and practical. Their engaging writing style ensures readers not only understand but also enjoy the journey of learning statistics. Who is it for? This book is perfect for aspiring data scientists or professionals wanting to deepen their understanding of statistical analysis. Whether you're new to R or Python or looking to integrate both into your workflow, this guide provides comprehensive knowledge and practical techniques. It's suitable for beginners with no prior experience as well as seasoned users seeking to enhance their data processing and modeling skills.

Matplotlib 2.x By Example

"Matplotlib 2.x By Example" is your comprehensive guide to mastering data visualization in Python using the Matplotlib library. Through detailed explanations and hands-on examples, this book will teach you how to create stunning, insightful, and professional-looking visual representations of your data. You'll learn valuable skills tailored towards practical applications in science, marketing, and data analysis. What this Book will help me do Understand the core features of Matplotlib and how to use them effectively. Create professional 2D and 3D visualizations, such as scatter plots, line graphs, and more. Develop skills to transform raw data into meaningful insights through visualization. Enhance your data visualizations with interactive elements and animations. Leverage additional libraries such as Seaborn and Pandas to expand functionality. Author(s) Allen Yu, Claire Chung, and Aldrin Yim are seasoned data scientists and technical authors with extensive experience in Python and data visualization. Allen and his coauthors are dedicated to helping readers bridge the gap between their raw data and meaningful insights through visualization. With practical applications and real-world examples, their approachable writing makes complex libraries like Matplotlib accessible and production-ready. Who is it for? This book is perfect for data enthusiasts, analysts, and Python programmers looking to enhance their data visualization skills. Whether you're a professional aiming to create high-quality visual reports or a student eager to understand and present data effectively, this book provides practical and actionable insights. Basic Python knowledge is expected, while all Matplotlib-related aspects are thoroughly explained.

Advanced Analytics with R and Tableau

In "Advanced Analytics with R and Tableau," you will learn how to combine the statistical computing power of R with the excellent data visualization capabilities of Tableau to perform advanced analysis and present your findings effectively. This book guides you through practical examples to understand topics such as classification, clustering, and predictive analytics while creating compelling visual dashboards. What this Book will help me do Integrate advanced statistical computations in R with Tableau's visual analysis for comprehensive analytics. Master making R function calls from Tableau through practical applications such as RServe integration. Develop predictive and classification models in R, visualized wonderfully in Tableau dashboards. Understand clustering and unsupervised learning concepts, applied to real-world datasets for business insights. Leverage the combination of Tableau and R for making impactful, data-driven decisions in your organization. Author(s) Ruben Oliva Ramos, Jen Stirrup, and Roberto Rösler are accomplished professionals with extensive experience in data science and analytics. Their combined expertise brings practical insights into combining R and Tableau for advanced analytics. Advocates for hands-on learning, they emphasize clarity and actionable knowledge in their writing. Who is it for? "Advanced Analytics with R and Tableau" is ideal for business analysts, data scientists, and Tableau professionals eager to expand their capabilities into advanced analytics. Readers should be familiar with Tableau and have basic knowledge of R, though the book starts with accessible examples. If you're looking to enhance your analytics with R's statistical power seamlessly integrated into Tableau, this book is for you.

Good Charts for Persuasive Presentations

The right visual revealed at the right time can turn an unremarkable presentation into a resonant, emotional experience. This two-book collection provides you with the tools you need to craft and deliver presentations that will impress your audience, increase your influence in your organization, and advance your career. Good Charts: The HBR Guide to Making Smarter, More Persuasive Data Visualizations shows how a good visualization can communicate the nature and potential impact of information and ideas more powerfully than any other form of communication. For a long time "dataviz" was left to specialists--data scientists and professional designers. No longer. A new generation of tools and massive amounts of available data make it easy for anyone to create visualizations that communicate ideas far more effectively than generic spreadsheet charts ever could. What's more, building good charts is quickly becoming a need-to-have skill for managers. If you're not doing it, other managers are, and they're getting noticed for it and getting credit for contributing to your company's success. In Good Charts, dataviz maven Scott Berinato provides an essential guide to how visualization works and how to use this new language to impress and persuade. Dataviz today is where spreadsheets and word processors were in the early 1980s—on the cusp of changing how we work. Berinato lays out a system for thinking visually and building better charts through a process of talking, sketching, and prototyping. This book is much more than a set of static rules for making visualizations. It taps into both well-established and cutting-edge research in visual perception and neuroscience, as well as the emerging field of visualization science, to explore why good charts (and bad ones) create "feelings behind our eyes." Along the way, Berinato also includes many engaging vignettes of dataviz pros, illustrating the ideas in practice. Good Charts will help you turn plain, uninspiring charts that merely present information into smart, effective visualizations that powerfully convey ideas. HBR Guide to Persuasive Presentations will teach you to how to take the pain out of presentations. Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results. Written by presentation expert Nancy Duarte, the HBR Guide to Persuasive Presentations will help you: (1) Win over tough crowds, (2) Organize a coherent narrative, (3) Create powerful messages and visuals, (4) Connect with and engage your audience, (5) Show people why your ideas matter to them, and (6) Strike the right tone, in any situation.

The Big Book of Dashboards

The definitive reference book with real-world solutions you won't find anywhere else The Big Book of Dashboards presents a comprehensive reference for those tasked with building or overseeing the development of business dashboards. Comprising dozens of examples that address different industries and departments (healthcare, transportation, finance, human resources, marketing, customer service, sports, etc.) and different platforms (print, desktop, tablet, smartphone, and conference room display) The Big Book of Dashboards is the only book that matches great dashboards with real-world business scenarios. By organizing the book based on these scenarios and offering practical and effective visualization examples, The Big Book of Dashboards will be the trusted resource that you open when you need to build an effective business dashboard. In addition to the scenarios there's an entire section of the book that is devoted to addressing many practical and psychological factors you will encounter in your work. It's great to have theory and evidenced-based research at your disposal, but what will you do when somebody asks you to make your dashboard 'cooler' by adding packed bubbles and donut charts? The expert authors have a combined 30-plus years of hands-on experience helping people in hundreds of organizations build effective visualizations. They have fought many 'best practices' battles and having endured bring an uncommon empathy to help you, the reader of this book, survive and thrive in the data visualization world. A well-designed dashboard can point out risks, opportunities, and more; but common challenges and misconceptions can make your dashboard useless at best, and misleading at worst. The Big Book of Dashboards gives you the tools, guidance, and models you need to produce great dashboards that inform, enlighten, and engage.

R: Predictive Analysis

Master the art of predictive modeling About This Book Load, wrangle, and analyze your data using the world's most powerful statistical programming language Familiarize yourself with the most common data mining tools of R, such as k-means, hierarchical regression, linear regression, Naïve Bayes, decision trees, text mining and so on. We emphasize important concepts, such as the bias-variance trade-off and over-fitting, which are pervasive in predictive modeling Who This Book Is For If you work with data and want to become an expert in predictive analysis and modeling, then this Learning Path will serve you well. It is intended for budding and seasoned practitioners of predictive modeling alike. You should have basic knowledge of the use of R, although it’s not necessary to put this Learning Path to great use. What You Will Learn Get to know the basics of R’s syntax and major data structures Write functions, load data, and install packages Use different data sources in R and know how to interface with databases, and request and load JSON and XML Identify the challenges and apply your knowledge about data analysis in R to imperfect real-world data Predict the future with reasonably simple algorithms Understand key data visualization and predictive analytic skills using R Understand the language of models and the predictive modeling process In Detail Predictive analytics is a field that uses data to build models that predict a future outcome of interest. It can be applied to a range of business strategies and has been a key player in search advertising and recommendation engines. The power and domain-specificity of R allows the user to express complex analytics easily, quickly, and succinctly. R offers a free and open source environment that is perfect for both learning and deploying predictive modeling solutions in the real world. This Learning Path will provide you with all the steps you need to master the art of predictive modeling with R. We start with an introduction to data analysis with R, and then gradually you’ll get your feet wet with predictive modeling. You will get to grips with the fundamentals of applied statistics and build on this knowledge to perform sophisticated and powerful analytics. You will be able to solve the difficulties relating to performing data analysis in practice and find solutions to working with “messy data”, large data, communicating results, and facilitating reproducibility. You will then perform key predictive analytics tasks using R, such as train and test predictive models for classification and regression tasks, score new data sets and so on. By the end of this Learning Path, you will have explored and tested the most popular modeling techniques in use on real-world data sets and mastered a diverse range of techniques in predictive analytics. This Learning Path combines some of the best that Packt has to offer in one complete, curated package. It includes content from the following Packt products: Data Analysis with R, Tony Fischetti Learning Predictive Analytics with R, Eric Mayor Mastering Predictive Analytics with R, Rui Miguel Forte Style and approach Learn data analysis using engaging examples and fun exercises, and with a gentle and friendly but comprehensive "learn-by-doing" approach. This is a practical course, which analyzes compelling data about life, health, and death with the help of tutorials. It offers you a useful way of interpreting the data that’s specific to this course, but that can also be applied to any other data. This course is designed to be both a guide and a reference for moving beyond the basics of predictive modeling. Downloading the example code for this book. You can download the example code files for all Packt books you have purchased from your account at http://www.PacktPub.com. If you purchased this book elsewhere, you can visit http://www.PacktPub.com/support and register to have the code file.

Data Science For Dummies, 2nd Edition

Your ticket to breaking into the field of data science! Jobs in data science are projected to outpace the number of people with data science skills—making those with the knowledge to fill a data science position a hot commodity in the coming years. Data Science For Dummies is the perfect starting point for IT professionals and students interested in making sense of an organization's massive data sets and applying their findings to real-world business scenarios. From uncovering rich data sources to managing large amounts of data within hardware and software limitations, ensuring consistency in reporting, merging various data sources, and beyond, you'll develop the know-how you need to effectively interpret data and tell a story that can be understood by anyone in your organization. Provides a background in data science fundamentals and preparing your data for analysis Details different data visualization techniques that can be used to showcase and summarize your data Explains both supervised and unsupervised machine learning, including regression, model validation, and clustering techniques Includes coverage of big data processing tools like MapReduce, Hadoop, Dremel, Storm, and Spark It's a big, big data world out there—let Data Science For Dummies help you harness its power and gain a competitive edge for your organization.

Learning Kibana 5.0

Learning Kibana 5.0 is your gateway to mastering the art of data visualization using the powerful features of the Kibana platform. This book guides you through the process of creating stunning interactive dashboards and making data-driven insights accessible with real-time visualizations. Whether you're new to the Elastic stack or seeking to refine your expertise, this book equips you to harness Kibana's full potential. What this Book will help me do Build robust, real-time dashboards in Kibana to visualize complex datasets efficiently. Leverage Timelion to perform time-series data analysis and create metrics-based dashboards. Explore advanced analytics using the Graph plugin to uncover relationships and correlations in data. Learn how to create and deploy custom plugins to tailor Kibana to specific project needs. Understand how to use the Elastic stack to monitor, analyze, and optimize various types of data flows. Author(s) Bahaaldine Azarmi is a seasoned expert in the Elastic stack, known for his dedication to making complex technical topics approachable and practical. With years of experience in data analytics and software development, Bahaaldine shares not only his technical expertise but also his passion for helping professionals achieve their goals through clear, actionable guidance. His writing emphasizes hands-on learning and practical application. Who is it for? This book is perfect for developers, data visualization engineers, and data scientists who aim to hone their skills in data visualization and interactive dashboard development. It assumes a basic understanding of Elasticsearch and Logstash to maximize its practicality. If you aim to advance your career by learning how to optimize data architecture and solve real-world problems using the Elastic stack, this book is ideal for you.

Mastering Tableau

Mastering Tableau is your comprehensive guide to becoming highly skilled in Tableau, focusing on advanced data visualization and practical applications. You will learn how to create complex dashboards, integrate R, and make the most of Tableau's features to deliver compelling insights. By the end of the book, you'll be ready to tackle real-world business intelligence challenges. What this Book will help me do Master advanced Tableau calculations such as row-level and aggregate-level calculations. Create engaging and efficient dashboards for professional data presentations. Integrate R functionalities with Tableau for predictive and advanced analytics. Design and implement custom geographic visualizations, including polygon maps. Optimize performance and best practices in Tableau for innovative BI solutions. Author(s) Jen Stirrup and None Baldwin are experienced data analysts and Tableau experts with years of practical experience in consulting and teaching. Jen has contributed significantly to the Tableau community through workshops and talks. Together, they provide structured guidance that helps readers master Tableau while emphasizing hands-on learning. Who is it for? This book is for business analysts aiming to enhance their data visualization skills using Tableau. Whether you are an intermediate Tableau user looking to tackle advanced techniques or someone wanting to streamline your BI workflows, this book focuses on practical problem-solving. It equips you to use Tableau effectively to create impactful visualizations and insights.

Learning Tableau 10 - Second Edition

In "Learning Tableau 10: Business Intelligence and data visualization that brings your business into focus", you will master data visualization and storytelling using Tableau 10. From foundational concepts to advanced features, this book will enable you to create compelling dashboards and conduct powerful data analysis, empowering businesses with actionable insights. What this Book will help me do Master the creation of effective and visually attractive dashboards in Tableau. Learn techniques for preparing and cleaning data for accurate visualizations. Build advanced visualizations that clarify and communicate complex ideas. Explore data clustering and distribution modeling to identify trends and make forecasts. Share your Tableau creations to promote a culture of evidence-based decision making. Author(s) The authors of 'Learning Tableau 10' are seasoned professionals with extensive experience in business intelligence and data visualization. They bring practical industry insights and a passion for empowering readers through clear instructional design. Their goal is to enable businesses to harness the full potential of Tableau for data-driven success. Who is it for? This book is ideal for data analysts, business professionals, or newcomers to data visualization who want to learn Tableau 10 from scratch or upgrade their skills. It is perfectly suited for beginners striving to bring professional insights and advanced users seeking to leverage Tableau's latest features effectively.

Google Analytics Breakthrough

A complete, start-to-finish guide to Google Analytics instrumentation and reporting Google Analytics Breakthrough is a much-needed comprehensive resource for the world's most widely adopted analytics tool. Designed to provide a complete, best-practices foundation in measurement strategy, implementation, reporting, and optimization, this book systematically demystifies the broad range of Google Analytics features and configurations. Throughout the end-to-end learning experience, you'll sharpen your core competencies, discover hidden functionality, learn to avoid common pitfalls, and develop next-generation tracking and analysis strategies so you can understand what is helping or hindering your digital performance and begin driving more success. Google Analytics Breakthrough offers practical instruction and expert perspectives on the full range of implementation and reporting skills: Learn how to campaign-tag inbound links to uncover the email, social, PPC, and banner/remarketing traffic hiding as other traffic sources and to confidently measure the ROI of each marketing channel Add event tracking to capture the many important user interactions that Google Analytics does not record by default, such as video plays, PDF downloads, scrolling, and AJAX updates Master Google Tag Manager for greater flexibility and process control in implementation Set up goals and Enhanced Ecommerce tracking to measure performance against organizational KPIs and configure conversion funnels to isolate drop-off Create audience segments that map to your audience constituencies, amplify trends, and help identify optimization opportunities Populate custom dimensions that reflect your organization, your content, and your visitors so Google Analytics can speak your language Gain a more complete view of customer behavior with mobile app and cross-device tracking Incorporate related tools and techniques: third-party data visualization, CRM integration for long-term value and lead qualification, marketing automation, phone conversion tracking, usability, and A/B testing Improve data storytelling and foster analytics adoption in the enterprise As many as 10-25 million organizations have installed Google Analytics, including an estimated 67 percent of Fortune 500 companies, but deficiencies plague most implementations, and inadequate reporting practices continue to hinder meaningful analysis. By following the strategies and techniques in Google Analytics Breakthrough, you can address the gaps in your own still set, transcend the common limitations, and begin using Google Analytics for real competitive advantage. Critical contributions from industry luminaries such as Brian Clifton, Tim Ash, Bryan and Jeffrey Eisenberg, and Jim Sterne – and a foreword by Avinash Kaushik – enhance the learning experience and empower you to drive consistent, real-world improvement through analytics.

Practical D3.js

Your indispensable guide to mastering the efficient use of D3.js in professional-standard data visualization projects. You will learn what data visualization is, how to work with it, and how to think like a D3.js expert, both practically and theoretically. Practical D3.js does not just show you how to use D3.js, it teaches you how to think like a data scientist and work with the data in the real world. In Part One, you will learn about theories behind data visualization. In Part Two, you will learn how to use D3.js to create the best charts and layouts. Uniquely, this book intertwines the technical details of D3.js with practical topics such as data journalism and the use of open government data. Written by leading data scientists Tarek Amr and Rayna Stamboliyska, this book is your guide to using D3.js in the real world -- add it to your library today. You Will Learn: How to think like a data scientist and present data in the best way What structure and design strategies you can use for compelling data visualization How to use data binding, animations and events, scales, and color pickers How to use shapes, path generators, arcs and polygons Who This Book is For: This book is for anyone who wants to learn to master the use of D3.js in a practical manner, while still learning the important theoretical aspects needed to enable them to work with their data in the best possible way.

Learning Pentaho CTools

Learning Pentaho CTools is a comprehensive guide to building sophisticated and custom analytics dashboards using the powerful capabilities of Pentaho CTools. This book walks you through the process of creating interactive dashboards, integrating data sources, and applying data visualization best practices. You'll quickly gain the expertise needed to create impactful dashboards with ease. What this Book will help me do Master installing and configuring CTools for Pentaho to jumpstart dashboard development. Harness diverse data sources and deliver data in formats like CSV, JSON, and XML for customized analytics. Design and implement dynamic, visually stunning dashboards using Community Dashboard Framework (CDF). Deploy and integrate plugins, leverage widgets, and manage dashboards effectively with version control. Enhance interactivity by customizing dashboard components, charts, and filters to suit unique requirements. Author(s) None Gaspar, an expert in Pentaho and its tools, has been a Senior Consultant at Pentaho, where he gained in-depth experience crafting analytics solutions. He brings to this book his teaching passion and field expertise, combining theoretical insights with practical applications. His approachable style ensures readers can follow technical concepts effectively. Who is it for? This book is ideal for developers who are looking to enhance their understanding of Pentaho's CTools portfolio to build advanced dashboards. A working knowledge of JavaScript and CSS will enable readers to get the most out of this guide. Whether you aim to extend your analytics capabilities or learn the tools from scratch, this book bridges the gap between learning and application.

Threat Forecasting

Drawing upon years of practical experience and using numerous examples and illustrative case studies, Threat Forecasting: Leveraging Big Data for Predictive Analysis discusses important topics, including the danger of using historic data as the basis for predicting future breaches, how to use security intelligence as a tool to develop threat forecasting techniques, and how to use threat data visualization techniques and threat simulation tools. Readers will gain valuable security insights into unstructured big data, along with tactics on how to use the data to their advantage to reduce risk. Presents case studies and actual data to demonstrate threat data visualization techniques and threat simulation tools Explores the usage of kill chain modelling to inform actionable security intelligence Demonstrates a methodology that can be used to create a full threat forecast analysis for enterprise networks of any size

Introducing Data Science

Introducing Data Science teaches you how to accomplish the fundamental tasks that occupy data scientists. Using the Python language and common Python libraries, you'll experience firsthand the challenges of dealing with data at scale and gain a solid foundation in data science. About the Technology Many companies need developers with data science skills to work on projects ranging from social media marketing to machine learning. Discovering what you need to learn to begin a career as a data scientist can seem bewildering. This book is designed to help you get started. About the Book Introducing Data Science explains vital data science concepts and teaches you how to accomplish the fundamental tasks that occupy data scientists. You'll explore data visualization, graph databases, the use of NoSQL, and the data science process. You'll use the Python language and common Python libraries as you experience firsthand the challenges of dealing with data at scale. Discover how Python allows you to gain insights from data sets so big that they need to be stored on multiple machines, or from data moving so quickly that no single machine can handle it. This book gives you hands-on experience with the most popular Python data science libraries, Scikit-learn and StatsModels. After reading this book, you'll have the solid foundation you need to start a career in data science. What's Inside Handling large data Introduction to machine learning Using Python to work with data Writing data science algorithms About the Reader This book assumes you're comfortable reading code in Python or a similar language, such as C, Ruby, or JavaScript. No prior experience with data science is required. About the Authors Davy Cielen, Arno D. B. Meysman, and Mohamed Ali are the founders and managing partners of Optimately and Maiton, where they focus on developing data science projects and solutions in various sectors. Quotes Read this book if you want to get a quick overview of data science, with lots of examples to get you started! - Alvin Raj, Oracle The map that will help you navigate the data science oceans. - Marius Butuc, Shopify Covers the processes involved in data science from end to end… A complete overview. - Heather Campbell, Kainos A must-read for anyone who wants to get into the data science world. - Hector Cuesta, Big Data Bootcamp

RStudio for R Statistical Computing Cookbook

Dive into the practical applications of RStudio with this comprehensive cookbook, designed to help analysts and data scientists unlock the full potential of RStudio's features. You'll enhance your statistical computing, data visualization, and reporting skills through over 50 carefully curated recipes-each seamlessly blending conceptual understanding with hands-on implementation. What this Book will help me do Master the latest advanced R console features for a smooth coding experience. Create dynamic and interactive visualizations to effectively represent data insights. Improve R project management to organize and maintain reproducibility in your analyses. Apply statistical and predictive modeling techniques tailored for diverse application domains. Develop interactive web applications and detailed reports with R Markdown and Shiny. Author(s) Andrea Cirillo is an experienced data scientist with a deep knowledge of statistical computing and data analysis. Through his professional and academic career, Andrea has developed a knack for teaching and simplifying complex programming and statistics concepts. His passion is helping others advance their skills with practical, hands-on resources. Who is it for? This book is tailored for data scientists, statisticians, and R programmers with foundational R programming skills. It is ideal for professionals who aim to enhance their fluency with RStudio and improve their statistical analysis capabilities. Whether you're structuring your first analytical project or refining your data visualization techniques, this book is designed to assist your growth. Overall, the audience includes anyone seeking practical expertise in RStudio for impactful data analysis.