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Pacers Sports and Entertainment and Databricks
talk
by Ari Kaplan (Databricks) , Jared Chavez (Pacers Sports & Entertainment) , Rick Schultz (Databricks)

The Pacers Sports Group has had an amazing year. The Indianapolis Pacers in the NBA finals for the first time in 25 years. The Fever are setting attendance and viewership records with WNBA celebrity Caitlin Clark. Hear how they have transformed their data and AI capabilities for marketing, fan behavior insights, season ticket propensity models, and democratization to their non-technical personas. And receiving a 12,000x cost reduction down to just $8 a year switching to Databricks.

Databricks started out as a platform for using Spark, a big data analytics engine, but it's grown a lot since then. Databricks now allows users to leverage their data and AI projects in the same place, ensuring ease of use and consistency across operations. The Databricks platform is converging on the idea of data intelligence, but what does this mean, how will it help data teams and organizations, and where does AI fit in the picture? Ari is Databricks’ Head of Evangelism and "The Real Moneyball Guy" - the popular movie was partly based on his analytical innovations in Major League Baseball. He is a leading influencer in analytics, artificial intelligence, data science, and high-growth business innovation. Ari was previously the Global AI Evangelist at DataRobot, Nielsen’s regional VP of Analytics, Caltech Alumni of the Decade, President Emeritus of the worldwide Independent Oracle Users Group, on Intel’s AI Board of Advisors, Sports Illustrated Top Ten GM Candidate, an IBM Watson Celebrity Data Scientist, and on the Crain’s Chicago 40 Under 40. He's also written 5 books on analytics, databases, and baseball. Robin is the Field CTO at Databricks. She has consulted with hundreds of organizations on data strategy, data culture, and building diverse data teams. Robin has had an eclectic career path in technical and business functions with more than two decades in tech companies, including Microsoft and Databricks. She also has achieved multiple academic accomplishments from her juris doctorate to a masters in law to engineering leadership. From her first technical role as an entry-level consumer support engineer to her current role in the C-Suite, Robin supports creating an inclusive workplace and is the current co-chair of Women in Data Safety Committee. She was also recognized in 2023 as a Top 20 Women in Data and Tech, as well as DataIQ 100 Most Influential People in Data. In the episode, Richie, Ari, and Robin explore Databricks, the application of generative AI in improving services operations and providing data insights, data intelligence, and lakehouse technology, the wide-ranging applications of generative AI, how AI tools are changing data democratization, the challenges of data governance and management and how tools like Databricks can help, how jobs in data and AI are changing and much more.  About the AI and the Modern Data Stack DataFramed Series This week we’re releasing 4 episodes focused on how AI is changing the modern data stack and the analytics profession at large. The modern data stack is often an ambiguous and all-encompassing term, so we intentionally wanted to cover the impact of AI on the modern data stack from different angles. Here’s what you can expect: Why the Future of AI in Data will be Weird with Benn Stancil, CTO at Mode & Field CTO at ThoughtSpot — Covering how AI will change analytics workflows and tools How Databricks is Transforming Data Warehousing and AI with Ari Kaplan, Head Evangelist & Robin Sutara, Field CTO at Databricks — Covering Databricks, data intelligence and how AI tools are changing data democratizationAdding AI to the Data Warehouse with Sridhar Ramaswamy, CEO at Snowflake — Covering Snowflake and its uses, how generative AI is changing the attitudes of leaders towards data, and how to improve your data managementAccelerating AI Workflows with Nuri Cankaya, VP of AI Marketing & La Tiffaney Santucci, AI Marketing Director at Intel — Covering AI’s impact on marketing analytics, how AI is being integrated into existing products, and the democratization of AI Links Mentioned in the Show: DatabricksDelta Lakea href="https://mlflow.org/" rel="noopener...

Build Your Data Lakehouse with a Modern Data Stack on Databricks

Are you looking for an introduction to the Lakehouse and what the related technology is all about? This session is for you. This session explains the value that lakehouses bring to the table using examples of companies that are actually modernizing their data, showing demos throughout. The data lakehouse is the future for modern data teams that want to simplify data workloads, ease collaboration, and maintain the flexibility and openness to stay agile as a company scales.

Come to this session and learn about the full stack, including data engineering, data warehousing in a lakehouse, data streaming, governance, and data science and AI. Learn how you can create modern data solutions of your own.

Talk by: Ari Kaplan and Pearl Ubaru

Connect with us: Website: https://databricks.com Twitter: https://twitter.com/databricks LinkedIn: https://www.linkedin.com/company/databricks Instagram: https://www.instagram.com/databricksinc Facebook: https://www.facebook.com/databricksinc

Live from the Lakehouse: Day 1 wrap-up with Ari Kaplan & Pearl Ubaru, & interviews with attendees

Day 1 wrap-up of all the exciting happenings at the Data & AI Summit by Databricks, and hear directly from a variety of attendees on their thoughts of the day. Hosted by Ari Kaplan (Head of Evangelism, Databricks) and Pearl Ubaru (Sr Technical Marketing Engineer, Databricks)

Connect with us: Website: https://databricks.com Twitter: https://twitter.com/databricks LinkedIn: https://www.linkedin.com/company/databricks Instagram: https://www.instagram.com/databricksinc Facebook: https://www.facebook.com/databricksinc

Live from the Lakehouse: pre-show sideline reporting, from the Data & AI Summit by Databricks

With 75k attendees (and 12k in person at the sold-out show), the conference is kicked off by Ari Kaplan (Head of Evangelism, Databricks) and Pearl Ubaru (Sr Technical Marketing Engineer, Databricks). Hear what to expect on the state of data and AI, Databricks, the community, and why the theme is "Generation AI". WE are the generation to make AI a reality, and we all can have a part in shaping this new phase of technology and humanity.