The journey from startup to billion-dollar enterprise requires more than just a great product—it demands strategic alignment between sales and marketing. How do you identify your ideal customer profile when you're just starting out? What data signals help you find the twins of your successful early adopters? With AI now automating everything from competitive analysis to content creation, the traditional boundaries between departments are blurring. But what personality traits should you look for when building teams that can scale with your growth? And how do you ensure your data strategy supports rather than hinders your AI ambitions in this rapidly evolving landscape? Denise Persson is CMO at Snowflake and has 20 years of technology marketing experience at high-growth companies. Prior to joining Snowflake, she served as CMO for Apigee, an API platform company that went public in 2015 and Google acquired in 2016. She began her career at collaboration software company Genesys, where she built and led a global marketing organization. Denise also helped lead Genesys through its expansion to become a successful IPO and acquired company. Denise holds a BA in Business Administration and Economics from Stockholm University, and holds an MBA from Georgetown University. Chris Degnan is the former CRO at Snowflake and has over 15 years of enterprise technology sales experience. Before working at Snowflake, Chris served as the AVP of the West at EMC, and prior to that as VP Western Region at Aveksa, where he helped grow the business 250% year-over-year. Before Aveksa, Chris spent eight years at EMC and managed a team responsible for 175 select accounts. Prior to EMC, Chris worked in enterprise sales at Informatica and Covalent Technologies (acquired by VMware). He holds a BA from the University of Delaware. In the episode, Richie, Denise, and Chris explore the journey to a billion-dollar ARR, the importance of customer obsession, aligning sales and marketing, leveraging data for decision-making, and the role of AI in scaling operations, and much more. Links Mentioned in the Show: SnowflakeSnowflake BUILDConnect with Denise and ChrisSnowflake is FREE on DataCamp this weekRelated Episode: Adding AI to the Data Warehouse with Sridhar Ramaswamy, CEO at SnowflakeRewatch RADAR AI  New to DataCamp? Learn on the go using the DataCamp mobile appEmpower your business with world-class data and AI skills with DataCamp for business

We’re improving DataFramed, and we need your help! We want to hear what you have to say about the show, and how we can make it more enjoyable for you—find out more here. What makes a database modern, and why does it matter? In a world where we face countless choices, how do you build systems that not only scale but also make life easier for your teams? And with AI reshaping industries and workflows, how do businesses bridge the gap between legacy systems and cutting-edge applications? Sahir Azam is the Chief Product Officer at MongoDB. He has been with MongoDB since 2016, where he launched the industry’s first developer data platform, MongoDB Atlas, and scaled the company’s thriving cloud business from the ground up. He also serves on the boards of Temporal and Observe, Inc, a cloud data observability startup. Sahir joined MongoDB from Sumo Logic, where he managed platform, pricing, packaging, and technology partnerships. Before Sumo Logic, he launched VMware's first organically developed SaaS management product and grew their management tools business to $1B+ in revenue. Earlier in his career, Sahir also held technical and sales-focused roles at DynamicOps, BMC Software, and BladeLogic. In the episode, Richie and Sahir Azam explore the evolution of databases beyond NoSQL, enhancing developer productivity, integrating AI capabilities, modernizing legacy systems, and much more. Links Mentioned in the Show: MongoDBConnect with SahirCourse: Introduction to MongoDB in PythonRelated Episode: Not Only Vector Databases: Putting Databases at the Heart of AI, with Andi Gutmans, VP and GM of Databases at GoogleRewatch sessions from RADAR: Forward Edition New to DataCamp? Learn on the go using the DataCamp mobile appEmpower your business with world-class data and AI skills with DataCamp for business

We’re improving DataFramed, and we need your help! We want to hear what you have to say about the show, and how we can make it more enjoyable for you—find out more here. Edge computing is poised to transform industries by bringing computation and data storage closer to the source of data generation. This shift unlocks new types of value creation with data & AI and allows for a privacy-first and deeply personalized use of AI on our devices. What will the edge computing transition look like? How do you ensure applications are edge-ready, and what is the role of AI in the transition?  Derek Collison is the founder and CEO at Synadia. He is an industry veteran, entrepreneur and pioneer in large-scale distributed systems and cloud computing. Derek founded Synadia Communications and Apcera, and has held executive positions at Google, VMware, and TIBCO Software. He is also an active angel investor and a technology futurist around Artificial Intelligence, Machine Learning, IOT and Cloud Computing. Justyna Bak is VP of Marketing at Synadia. Justyna is a versatile executive bridging Marketing, Sales and Product, a spark-plug for innovation at startups and Fortune 100 and a tech expert in Data Analytics and AI, AppDev and Networking. She is an astute influencer, panelist and presenter (Google, HBR) and a respected leader in Silicon Valley and Europe. In the episode, Richie, Derek, and Justyna explore the transition from cloud to edge computing, the benefits of reduced latency, real-time decision-making in industries like manufacturing and retail, the role of AI at the edge, and the future of edge-native applications, and much more. Links Mentioned in the Show: SynadiaConnect with Derek and JustynaCourse: Understanding Cloud ComputingRelated Episode: The Database is the Operating System with Mike Stonebraker, CTO & Co-Founder At DBOSRewatch sessions from RADAR: Forward Edition New to DataCamp? Learn on the go using the DataCamp mobile appEmpower your business with world-class data and AI skills with DataCamp for business