In "Learning Tableau 10: Business Intelligence and data visualization that brings your business into focus", you will master data visualization and storytelling using Tableau 10. From foundational concepts to advanced features, this book will enable you to create compelling dashboards and conduct powerful data analysis, empowering businesses with actionable insights. What this Book will help me do Master the creation of effective and visually attractive dashboards in Tableau. Learn techniques for preparing and cleaning data for accurate visualizations. Build advanced visualizations that clarify and communicate complex ideas. Explore data clustering and distribution modeling to identify trends and make forecasts. Share your Tableau creations to promote a culture of evidence-based decision making. Author(s) The authors of 'Learning Tableau 10' are seasoned professionals with extensive experience in business intelligence and data visualization. They bring practical industry insights and a passion for empowering readers through clear instructional design. Their goal is to enable businesses to harness the full potential of Tableau for data-driven success. Who is it for? This book is ideal for data analysts, business professionals, or newcomers to data visualization who want to learn Tableau 10 from scratch or upgrade their skills. It is perfectly suited for beginners striving to bring professional insights and advanced users seeking to leverage Tableau's latest features effectively.

Practical Data Analysis provides a hands-on guide to mastering essential data analysis techniques using tools like Pandas, MongoDB, and Apache Spark. With step-by-step instructions, you'll explore how to process diverse data types, apply machine learning methods, and uncover actionable insights that can drive innovative projects and business solutions. What this Book will help me do Master data acquisition, formatting, and visualization techniques to prepare your data for analysis. Understand and apply machine learning algorithms for tasks like classification and forecasting. Learn to analyze textual data, such as performing sentiment analysis and text classification. Effectively work with databases using tools like MongoDB and handle big data with Apache Spark. Develop data-driven applications using real-world examples like image similarity searches and social network graph analysis. Author(s) None Cuesta and Dr. Sampath Kumar are experienced data scientists and educators. They have considerable experience applying data analysis techniques in various domains and a passion for teaching these skills. Their practical approach to data analysis ensures an engaging learning experience for readers. Who is it for? This book is ideal for developers and data enthusiasts aiming to incorporate practical data analysis into their projects. It is perfectly suited for readers with basic programming, statistics, and linear algebra knowledge. Even if you're new to professional data analysis, you'll find the step-by-step examples approachable. This book guides you in transforming raw data into valuable insights.

Learn how to solve basic statistical problems with Ron Cody's easy-to-follow style using the point-and-click SAS Studio tasks. Aimed specifically at the health sciences, Biostatistics by Example Using SAS Studio, provides an introduction to SAS Studio tasks. The book includes many biological and health-related problem sets and is fully compatible with SAS University Edition. After reading this book you will be able to understand temporary and permanent SAS data sets, and you will learn how to create them from various data sources. You will also be able to use SAS Studio statistics tasks to generate descriptive statistics for continuous and categorical data. The inferential statistics portion of the book covers the following topics: paired and unpaired t tests one-way analysis of variance N-way ANOVA correlation simple and multiple regression logistic regression categorical data analysis power and sample size calculations Besides describing each of these statistical tests, the book also discusses the assumptions that need to be met before running and interpreting these tests. For two-sample tests and N-way tests, nonparametric tests are also described. This book leads you step-by-step through each of the statistical tests with numerous screen shots, and you will see how to read and interpret all of the output generated by these tests. Experience with some basic statistical tests used to analyze medical data or classroom experience in biostatistics or statistics is required. Although the examples are related to the medical and biology fields, researchers in other fields such as psychology or education will find this book helpful. No programming experience is required. Loading data files into SAS University Edition? Click here for more information.

Use aggregate data to answer high-level business questions!

Data miners, data scientists, analytic managers, and analysts who work in all industries will find the insights in Randy Collica's Strategic Analytics and SAS: Using Aggregate Data to Drive Organizational Initiatives invaluable in their work. This book shows you how to use your existing data at aggregate levels to answer high-level business questions. Written in a detailed, step-by-step format, the multi-industry use cases begin with a high-level question that a C-level executive might ask. Collica then progresses through the steps to perform the analysis, including many tables and screenshots to guide you along the way. He then ends each use case with the solution to the high-level question. Topics covered include logistic analysis, models developed from surveys, survival analysis, confidence intervals, text mining and analysis, visual analytics, hypothesis tests, and size and magnitude of analytic effects. Connect the dots between detailed data on your customers and the high-level business goals of your organization with Strategic Analytics and SAS!

In this fourth edition of O’Reilly’s Data Science Salary Survey, 983 respondents working across a variety of industries answered questions about the tools they use, the tasks they engage in, and the salaries they make. This year’s survey includes data scientists, engineers, and others in the data space from 45 countries and 45 US states. The 2016 survey included new questions, most notably about specific data-related tasks that may affect salary. Plug in your own data points to the survey model and see how you compare to other data science professionals in your industry. With this report, you’ll learn: Where data scientists make the highest salaries—by country and by US state Tools that respondents most commonly use on the job, and tools that contribute most to salary Two activities that contribute to higher earnings among respondents How gender and bargaining skills affect salaries when all other factors are equal Salary differences between those using open source tools vs those using proprietary tools Salary differences between those who rely on Python vs those who use several tools Participate in the 2017 Survey The survey is now open for the 2017 report. Spend just 5 to 10 minutes and take the anonymous salary survey here: https://www.oreilly.com/ideas/take-the-2​017-data-science-salary-survey.

User experience monitoring is essential for enhancing the usability and performance of your mobile native app. How are your customers using your product? Which features do they prefer? How can you spot trouble before it adversely affects your product? This O’Reilly report provides an overview of several metrics you can apply, based on different use-cases. Author Wolfgang Beer explains the typical instrumentation and publishing process of mobile apps, and takes you through different instrumentation approaches. With screenshots from popular tools such as Google Analytics, Ruxit, Fabric, and Flurry Analytics, this report helps you choose the metrics that will help you improve your product’s performance. Monitor performance to understand your app’s stability and usability Measure app user engagement by identifying active and new users, and determining median session length Determine your app’s current retention and churn rates Gather business intelligence by defining users according to personas and lifetime value Oversee the service and infrastructure dependencies of your app in real time Visually track user behavior with heat maps and navigational paths Add automated or manual instrumentation before you publish your app

How to lead the change Analytics are driving big changes, not only in what marketing departments do but in how they are organized, staffed, led, and run. Leaders are grappling with issues that range from building an analytically driven marketing organization and determining the kinds of structure and talent that are needed to leading interactions with IT, finance, and sales and creating a unified view of the customer. The Analytical Marketer provides critical insight into the changing marketing organization—digital, agile, and analytical—and the tools for reinventing it. Written by the head of global marketing for SAS, The Analytical Marketer is based on the author’s firsthand experience of transforming a marketing organization from “art” to “art and science.” Challenged and inspired by their company’s own analytics products, the SAS marketing team was forced to rethink itself in order to take advantage of the new capabilities that those tools offer the modern marketer. Key marketers and managers at SAS tell their stories alongside the author’s candid lessons learned as she led the marketing organization’s transformation. With additional examples from other leading companies, this book is a practical guide and set of best practices for creating a new marketing culture that thrives on and adds value through data and analytics.

Discovering JMP 13 provides a basic introduction to using JMP. For new users of JMP, this is a great place to start. The book also includes details about importing your data into JMP, analyzing the data, and sharing the results.

JMP 13 Basic Analysis covers the initial types of analyses that you often perform in JMP, such as univariate, bivariate, and oneway analyses. Creating tables of summary statistics with the Tabulate platform is included along with approximating sampling distributions using bootstrapping. Find information about how to clean up your data before performing analyses. Read about performing powerful parametric and nonparametric simulation capability using Simulation.

JMP 13 Consumer Research focuses on analyses that help users observe and predict subject's behavior, particularly those in the market research field. The Uplift platform predicts consumer behavior based on shifts in marketing efforts. Learn how to tabulate and summarize categorical responses with the Categorical platform. Factor Analysis rotates principal components to help identify which directions have the most variation among the variables. The book also covers Item Analysis, a method for identifying latent traits that might affect an individual's choices. And read about the Choice platform, which market researchers use to estimate probability in consumer spending.

The JMP 13 Design of Experiments Guide covers classic DOE designs (for example, full factorial, response surface, and mixture designs). Read about more flexible custom designs, which you generate to fit your particular experimental situation. And discover JMP’s definitive screening designs, an efficient way to identify important factor interactions using fewer runs than required by traditional designs. The book also provides guidance on determining an appropriate sample size for your study.

Start with JMP 13 Essential Graphing to find the ideal graph for your data. The book begins with Graph Builder, a quick way to create graphs in a drag-and-drop window. Line charts, ellipses, box plots, and maps are just a few of the graphs available in Graph Builder. Find information about creating other types of plots: bubble plots, scatterplots, parallel plots, and more.

JMP 13 Fitting Linear Models focuses on the Fit Model platform and many of its personalities. Linear and logistic regression, analysis of variance and covariance, and stepwise procedures are covered. Also included are multivariate analysis of variance, mixed models, generalized models, and models based on penalized regression techniques.

The JMP 13 JSL Syntax Reference focuses on functions and their arguments, and messages that you send to objects and display boxes. Notes and examples are included.

JMP 13 Multivariate Methods describes techniques for analyzing several variables simultaneously. The book covers descriptive measures, such as correlations. It also describes methods that give insight into the structure of the multivariate data, such as clustering, latent class analysis, principal components, discriminant analysis, and partial least squares.

JMP 13 Predictive and Specialized Modeling provides details about modeling techniques such as partitioning, neural networks, nonlinear regression, and time series analysis. Topics include the Gaussian platform, which is useful in analyzing computer simulation experiments. The book also covers the Response Screening platform, which is useful in testing the effect of a predictor when you have many responses.

JMP 13 Profilers covers the family of interactive profiling tools, which enable you to view cross-sections of any response surface. The book also includes details about plotting points and surfaces in a three-dimensional graph.

JMP 13 Quality and Process Methods describes tools for evaluating and improving processes. The book begins by discussing creating control charts, which let you visualize process measurements over time, quantify common cause variation, and identify special cause variation. Details about estimating your process capability based on measurement systems analysis studies are included. Lastly, the book discusses Pareto plots and cause-and-effect diagrams to identify root causes of variability.

JMP 13 Reliability and Survival Methods provides details about evaluating and improving reliability in a product or system and analyzing survival data for people and products. The book explains how to fit the best distribution to your time-to-event data or analyze destruction data. A few other topics include analyzing competing causes of failure, modeling reliability as improvements are made over time, and analyzing recurring events.

JMP 13 Scripting Guide provides details for taking advantage of the powerful JMP Scripting Language (JSL). Learn how to write and debug scripts, manipulate data tables, construct display boxes, create JMP applications, and more.