Master data visualization with D3.js v7 using modern web standards and real-world projects to build interactive charts, maps, and visual narratives Key Features Build dynamic, data-driven visualizations using D3.js v7 and ES2015+ Create bar, scatter, and network charts, geographic maps, and more Learn through step-by-step tutorials backed by hundreds of downloadable examples Purchase of the print or Kindle book includes a free PDF eBook Book Description Learn D3.js, Second Edition, is a fully updated guide to building interactive, standards-compliant web visualizations using D3.js v7 and modern JavaScript. Whether you're a developer, designer, data journalist, or analyst, this book will help you master the core techniques for transforming data into compelling, meaningful visuals. Starting with fundamentals like selections, data binding, and SVG, the book progressively covers scales, axes, animations, hierarchical data, and geographical maps. Each chapter includes short examples and a full hands-on project with downloadable code you can run, modify, and use in your own work. This new edition introduces improved chapter structure, updated code samples using ES2015 standards, and better formatting for readability. There’s also a dedicated chapter that focuses on integrating D3 with modern frameworks like React and Vue, along with performance, accessibility, and deployment strategies. For those migrating from older versions of D3, a detailed appendix is included at the end. With thoughtful pedagogy and a practical approach, this book remains one of the most thorough and respected resources for learning D3.js and help you truly leverage data visualisation. What you will learn Bind data to DOM elements and apply transitions and styles Build bar, line, pie, scatter, tree, and network charts Create animated, interactive behaviours with zoom, drag, and tooltips Visualize hierarchical data, flows, and maps using D3 layouts and projections Use D3 with HTML5 Canvas for high-performance rendering Develop accessible and responsive D3 apps for all screen sizes Integrate D3 with frameworks like React and Vue Migrate older D3 codebases to version 7 Who this book is for This book is for web developers, data journalists, designers, analysts, and anyone who wants to create interactive, web-based data visualizations. A basic understanding of HTML, CSS, and JavaScript is recommended. No prior knowledge of SVG or D3 is required.

"Learning Tableau 2025" provides a comprehensive guide to mastering Tableau's latest features, including advanced AI capabilities like Tableau Pulse and Agent. This book, authored by Tableau expert Joshua N. Milligan, will equip you with the tools to transform complex data into actionable insights and interactive dashboards. What this Book will help me do Learn to use Tableau's advanced AI features, including Tableau Agent and Pulse, to streamline data analysis and automate insights. Develop skills to create and customize dynamic dashboards tailored to interactive data storytelling. Understand and utilize new geospatial functions within Tableau for advanced mapping and analytics. Master Tableau Prep's enhanced data preparation capabilities for efficient data modeling and structuring. Learn to effectively integrate and analyze data from multiple sources, enhancing your ability to extract meaningful insights. Author(s) Joshua N. Milligan, a Tableau Zen Master and Visionary, has years of experience in the field of data visualization and analytics. With a hands-on approach, Joshua combines his expertise and passion for Tableau to make complex topics accessible and engaging. His teaching method ensures that readers gain practical, actionable knowledge. Who is it for? This book is ideal for aspiring business intelligence developers, data analysts, data scientists, and professionals seeking to enhance their data visualization skills. It's suitable for both beginners looking to get started with Tableau and experienced users eager to explore its new features. A Tableau license or access to a 14-day trial is recommended.

A radical wake up call for world overloaded with data and how data visualisation could be the answer In From Chaos to Clarity: How Data Visualisation Can Save the World, celebrated data visualisation creator James Eagle reveals how our data-saturated age harbours hidden dangers that places humanity in peril. He looks at how masterful visual storytelling might be our salvation. Through vivid examples and profound insights, James Eagle exposes the data pollution clouding modern life, whilst demonstrating how thoughtful, human-centred data visuals can cut through the noise, sharpen our collective understanding and light the path toward a more discerning future. Inside the book: How to unlock the human side of data visualisation by using empathy and storytelling Understanding our brain's deep connection to pictures and stories, and why this matters in this digital age Ways data visualisation can restore our human understanding of this world and tackle misinformation This is a must-read urgent message on how data visualisation is needed to confront data overload and misuse. From Chaos to Clarity is perfect for professionals in finance, engineering, science, mathematics and health, as well as journalists, writers, data scientists, and anyone interested in visual storytelling, reclaiming truth and sharpening our collective thinking to tackling some of the biggest challenges we face in this world.

In today's data-driven world, earning the Tableau Certified Data Analyst credential signals your ability to connect, analyze, and communicate insights using one of the industry's leading visualization platforms. This study guide offers practical and comprehensive preparation for the certification exam, with walk-throughs, best practices, vocabulary, and example questions to help you build both confidence and competence in Tableau. Written by Christopher Gardner, business intelligence analyst and lead Tableau developer at the University of Michigan, this guide supports first-time test-takers and seasoned users alike. You'll begin with foundational skills in Tableau Prep Builder and Tableau Desktop—connecting, combining, and preparing data—before progressing to building effective visualizations, performing calculations, and applying advanced tools like level-of-detail expressions, parameters, forecasts, and predictive analytics. Read, manipulate, and prepare data for analysis Navigate Tableau's tools to build impactful visualizations Write calculations and functions to enhance your dashboards Share your work responsibly with secure publishing options

This book takes an advanced dive into using Tableau for professional data visualization and analytics. You will learn techniques for crafting highly interactive dashboards, optimizing their performance, and leveraging Tableau's APIs and server features. With a focus on real-world applications, this resource serves as a guide for professionals aiming to master advanced Tableau skills. What this Book will help me do Build robust, high-performing Tableau data models for enterprise analytics. Use advanced geospatial techniques to create dynamic, data-rich mapping visualizations. Leverage APIs and developer tools to integrate Tableau with other platforms. Optimize Tableau dashboards for performance and interactivity. Apply best practices for content management and data security in Tableau implementations. Author(s) Pablo Sáenz de Tejada and Daria Kirilenko are seasoned Tableau experts with vast professional experience in implementing advanced analytics solutions. Pablo specializes in enterprise-level dashboard design and has trained numerous professionals globally. Daria focuses on integrating Tableau into complex data ecosystems, bringing a practical and innovative approach to analytics. Who is it for? This book is tailored for professionals such as Tableau developers, data analysts, and BI consultants who already have a foundational knowledge of Tableau. It is ideal for those seeking to deepen their skills and gain expertise in tackling advanced data visualization challenges. Whether you work in corporate analytics or enjoy exploring data in your own projects, this book will enhance your Tableau proficiency.

As businesses increasingly rely on data to drive decisions, the role of advanced analytics and AI in enhancing data interpretation is becoming crucial. For professionals tasked with optimizing data analytics platforms like Tableau, staying ahead of the curve with the latest tools isn't just beneficial—it's essential. This insightful guide takes you through the integration of Tableau Pulse and Einstein Copilot, explaining their roles within the broader Tableau and Salesforce ecosystems. Author Ann Jackson, an esteemed analytics professional with a deep expertise in Tableau, offers a step-by-step exploration of these tools, backed by real-world use cases that demonstrate their impact across various industries. By the end of this book, you will: Understand the functionalities of Tableau Pulse and Einstein Copilot and how to use them Learn to deploy Tableau Pulse effectively, ensuring it aligns with your business objectives Navigate discussions on AI's role within Tableau, enhancing your strategic conversations Visualize how Tableau Pulse operates through detailed images and scenarios Utilize Einstein Copilot in Tableau Desktop/Prep to streamline and enhance data analysis

Great data presentations tell a story. Learn how to organize, visualize, and present data using Python, generative AI, and the cutting-edge Altair data visualization toolkit. Take the fast track to amazing data presentations! Data Storytelling with Altair and AI introduces a stack of useful tools and tried-and-tested methodologies that will rapidly increase your productivity, streamline the visualization process, and leave your audience inspired. In Data Storytelling with Altair and AI you’ll discover: Using Python Altair for data visualization Using Generative AI tools for data storytelling The main concepts of data storytelling Building data stories with the DIKW pyramid approach Transforming raw data into a data story Data Storytelling with Altair and AI teaches you how to turn raw data into effective, insightful data stories. You’ll learn exactly what goes into an effective data story, then combine your Python data skills with the Altair library and AI tools to rapidly create amazing visualizations. Your bosses and decision-makers will love your new presentations—and you’ll love how quick Generative AI makes the whole process! About the Technology Every dataset tells a story. After you’ve cleaned, crunched, and organized the raw data, it’s your job to share its story in a way that connects with your audience. Python’s Altair data visualization library, combined with generative AI tools like Copilot and ChatGPT, provide an amazing toolbox for transforming numbers, code, text, and graphics into intuitive data presentations. About the Book Data Storytelling with Altair and AI teaches you how to build enhanced data visualizations using these tools. The book uses hands-on examples to build powerful narratives that can inform, inspire, and motivate. It covers the Altair data visualization library, along with AI techniques like generating text with ChatGPT, creating images with DALL-E, and Python coding with Copilot. You’ll learn by practicing with each interesting data story, from tourist arrivals in Portugal to population growth in the USA to fake news, salmon aquaculture, and more. What's Inside The Data-Information-Knowledge-Wisdom (DIKW) pyramid Publish data stories using Streamlit, Tableau, and Comet Vega and Vega-Lite visualization grammar About the Reader For data analysts and data scientists experienced with Python. No previous knowledge of Altair or Generative AI required. About the Author Angelica Lo Duca is a researcher at the Institute of Informatics and Telematics of the National Research Council, Italy. The technical editor on this book was Ninoslav Cerkez. Quotes This book’s step-by-step approach, illustrated through real-world examples, makes complex data accessible and actionable. - Alexey Grigorev, DataTalks.Club A clear and concise guide to data storytelling. Highly recommended. - Andrew Madson, Insights x Design Data storytelling in a way that anyone can do! This book feels ahead of its time. - Avery Smith, Data Career Jumpstart Excellent hands-on exercises that combine two of my favorite tools: AI and the Altair library. - Jose Berengueres, Author of DataViz and Storytelling

Create stunning web-based data visualizations with D3.js. This totally-revised new edition of D3.js in Action guides you from simple charts to powerful interactive graphics. Chapter-by-chapter you’ll assemble an impressive portfolio of visualizations—including intricate networks, maps, and even a complete customized visualization layout. Plus, you'll learn best practices for building interactive graphics, animations, and integrating your work into frontend development frameworks like React and Svelte. In D3.js in Action, Third Edition you will learn how to: Set up a local development environment for D3 Include D3 in web development projects, including Node-based web apps Select and append DOM elements Size and position elements on screen Assemble components and layouts into creative data visualizations D3.js in Action, Third Edition has been extensively revised for D3.js version 7, and modern best practices for web visualizations. Its brand new chapters dive into interactive visualizations, cover responsiveness for dataviz, and show you how you can improve accessibility. About the Technology With D3.js, you can create sophisticated infographics, charts, and interactive data visualizations using standard frontend tools like JavaScript, HTML, and CSS. Granting D3 its VIS Test of Time award, the IEEE credited this powerful library for bringing data visualization to the mainstream. You’ll be blown away by how beautiful your results can be! About the Book D3.js in Action, Third Edition is a roadmap for creating brilliant and beautiful visualizations with D3.js. Like a gentle mentor, it guides you from basic charts all the way to advanced interactive visualizations like networks and maps. You’ll learn to build graphics, create animations, and set up mobile-friendly responsiveness. Each chapter contains a complete data visualization project to put your new skills into action. What's Inside Fully revised for D3.js v7 Includes 12 complete projects Create data visualizations with SVG and canvas Combine D3 with React, Svelte, and Angular About the Reader For web developers with HTML, CSS, and JavaScript skills. About the Authors Elijah Meeks was a data visualization pioneer at Stanford and the first Senior Data Visualization Engineer at Netflix. Anne-Marie Dufour is a Data Visualization Engineer. The technical editor on this book was Jon Borgman. Quotes Guides readers through the intricate world of D3 with clarity and practical insight. Whether you’re a seasoned expert or just starting, this book will be invaluable. - Connor Rothschild, Data Visualization Engineer, Moksha Data Studio Amazing job of explaining the core concepts of D3 while providing all you need to learn other fundamental concepts. - Lindsey Poulter, Visualization Engineer, New York Mets A navigation tool to explore all possible paths in the world of D3. Clear schematics and nicely selected examples guide the readers through D3’s possibilities. - Matthias Stahl, Head Data & Visualizations, Der SPIEGEL

The 'Tableau Certified Data Analyst Certification Guide' is your essential roadmap to mastering Tableau and excelling in the Tableau Data Analyst certification exam. From fundamentals to advanced techniques, you'll solidify your Tableau skills with clear explanations, practical exercises, and realistic mock exams. After reading, you'll be ready to take the next step in your data analytics career. What this Book will help me do Gain the ability to connect, clean, and transform data effectively using Tableau. Master Tableau's diverse calculation types for data analysis, ranging from basic to advanced. Develop skills to create visually impactful dashboards and data stories. Learn to publish and manage insights on Tableau Cloud for broader collaboration. Acquire the necessary competencies to confidently pass the Tableau Data Analyst certification exam. Author(s) Authors Harry Cooney and Daisy Jones bring a wealth of Tableau and data analytics experience. Harry is a certified Tableau expert with years of teaching and consulting, while Daisy applies her data analysis expertise across industries. Together, they combine practical insights and a supportive approach to guide you through Tableau mastery and certification. Who is it for? This book is ideal for aspiring and practicing data analysts eager to master Tableau. Beginners will appreciate the accessible approach to foundational concepts, while experienced users can deepen their expertise. If you're preparing for the Tableau Certified Data Analyst exam or looking to enhance your visual analytics capabilities, this book is for you.

This book covers the key principles, best practices, and practical techniques for designing and implementing visually compelling dashboards. It explores the various stages of the dashboard development process, from understanding user needs and defining goals, to selecting appropriate visual encodings, designing effective layouts, and employing interactive elements. It also addresses the critical aspect of data storytelling, examining how narratives and context can be woven into dashboards to deliver impactful insights and engage audiences. Visual Analytics for Dashboards is designed to cater to a wide range of readers, from beginners looking to grasp the fundamentals of visual analytics, to seasoned professionals seeking to enhance their dashboard design skills. For different types of readers, such as a data analyst, BI professional, data scientist, or simply someone interested in data visualization, this book aims to equip them with the knowledge and tools necessary to create impactful dashboards. What you’ll learn The principles of data visualization How to create effective dashboards Meet all the requirements for visual analytics/data visualization/dashboard courses Deepen understanding of data presentation and analysis How to use different kinds of tools for data analysis, such as scorecards and key performance indicators Who This Book Is For Business analysts, data analysts, BI professionals, end-users, executives, developers, as well as students in dashboards, data visualizations, and visual analytics courses.

One of the most influential data visualization books—updated with new techniques, technologies, and examples Visualize This demonstrates how to explain data visually, so that you can present and communicate information in a way that is appealing and easy to understand. Today, there is a continuous flow of data available to answer almost any question. Thoughtful charts, maps, and analysis can help us make sense of this data. But the data does not speak for itself. As leading data expert Nathan Yau explains in this book, graphics provide little value unless they are built upon a firm understanding of the data behind them. Visualize This teaches you a data-first approach from a practical point of view. You'll start by exploring what your data has to say, and then you'll design visualizations that are both remarkable and meaningful. With this book, you'll discover what tools are available to you without becoming overwhelmed with options. You'll be exposed to a variety of software and code and jump right into real-world datasets so that you can learn visualization by doing. You'll learn to ask and answer questions with data, so that you can make charts that are both beautiful and useful. Visualize This also provides you with opportunities to apply what you learn to your own data. This completely updated, full-color second edition: Presents a unique approach to visualizing and telling stories with data, from data visualization expert Nathan Yau Offers step-by-step tutorials and practical design tips for creating statistical graphics, geographical maps, and information design Details tools that can be used to visualize data graphics for reports, presentations, and stories, for the web or for print, with major updates for the latest R packages, Python libraries, JavaScript libraries, illustration software, and point-and-click applications Contains numerous examples and descriptions of patterns and outliers and explains how to show them Information designers, analysts, journalists, statisticians, data scientists—as well as anyone studying for careers in these fields—will gain a valuable background in the concepts and techniques of data visualization, thanks to this legendary book.

Radically improve the quality of your data visualizations by employing core principles of color, typography, chart types, data storytelling, and more. Everyday Data Visualization is a field guide for design techniques that will improve the charts, reports, and data dashboards you build every day. Everything you learn is tool-agnostic, with universal principles you can apply to any data stack. In Everyday Data Visualization you’ll learn important design principles for the most common data visualizations: Harness the power of perception to guide a user’s attention Bring data to life with color and typography Choose the best chart types for your data story Design for interactive visualizations Keep the user’s needs first throughout your projects This book gives you the tools you need to bring your data to life with clarity, precision, and flair. You’ll learn how human brains perceive and process information, wield modern accessibility standards, get the basics of color theory and typography, and more. About the Technology Even mundane presentations like charts, dashboards, and infographics can become engaging and inspiring data stories! This book shows you how to upgrade the visualizations you create every day by improving the layout, typography, color, and accessibility. You’ll discover timeless principles of design that help you highlight important features, compensate for missing information, and interact with live data flows. About the Book Everyday Data Visualization guides you through basic graphic design for the most common types of data visualization. You’ll learn how to enhance charts with color, encourage users to interact and explore data and create visualizations accessible to everyone. Along the way, you’ll practice each new skill as you take a dashboard project from research to publication. What's Inside Bring data to life with color and typography Choose the best chart types for your data story Design interactive visualizations About the Reader For readers experienced with data analysis tools. About the Author Desireé Abbott has over a decade of experience in product analytics, business intelligence, science, design, and software engineering. The technical editor on this book was Michael Petrey. Quotes A delightful blend of data viz principles, guidance, and design tips. The treasure trove of insights I wish I had years ago! - Alli Torban, Author of Chart Spark With vibrant enthusiasm and engaging conversational style, this book shines. - RJ Andrews, data storyteller Elegantly simplifies complex concepts, making them accessible even to beginners. An enlightening journey. - Renato Sinohara, Westwing Group SE Desiree’s approachable writing style makes it easy to dive straight into this book, and you’re in deep before you even know it. I guarantee you’ll learn plenty. - Neil Richards, 5xTableau Visionary, Author of Questions in Dataviz

Offering a pathway to vibrant organizations, this book integrates systems thinking, critical thinking, and design thinking, and provides the tools needed to proactively apply them in the social systems where we live and work.

Install data analytics into your brain with this comprehensive introduction Data Analytics & Visualization All-in-One For Dummies collects the essential information on mining, organizing, and communicating data, all in one place. Clocking in at around 850 pages, this tome of a reference delivers eight books in one, so you can build a solid foundation of knowledge in data wrangling. Data analytics professionals are highly sought after these days, and this book will put you on the path to becoming one. You’ll learn all about sources of data like data lakes, and you’ll discover how to extract data using tools like Microsoft Power BI, organize the data in Microsoft Excel, and visually present the data in a way that makes sense using a Tableau. You’ll even get an intro to the Python, R, and SQL coding needed to take your data skills to a new level. With this Dummies guide, you’ll be well on your way to becoming a priceless data jockey. Mine data from data sources Organize and analyze data Use data to tell a story with Tableau Expand your know-how with Python and R New and novice data analysts will love this All-in-One reference on how to make sense of data. Get ready to watch as your career in data takes off.

Microsoft 365 Excel introduces enhanced features that transform how business dashboards are built and maintained. This book guides you through creating dynamic, interactive dashboards that leverage these modern capabilities. From understanding the essential principles of effective dashboard design to mastering the latest tools like Power Query and dynamic array functions, you'll make the most of Excel's full potential. What this Book will help me do Understand the purpose and advantages of effective dashboards in business analytics. Use advanced Excel functions and tools such as Power Query and dynamic arrays to handle complex data workflows. Design visually engaging dashboards using charts and data visualizations that communicate key insights. Optimize dashboards for automation and real-time data updates, saving time and effort. Apply best practices and techniques for creating professional-grade Excel dashboards. Author(s) Michael Olafusi is a skilled data analyst and expert in Microsoft Excel, with years of experience leveraging Excel for business intelligence and analytics solutions. He enjoys teaching Excel users how to elevate their skills to create functional and visually impactful tools. Michael's approach combines clarity and practical advice, helping readers build proficiency and confidence. Who is it for? This book is perfect for Excel users who want to create professional dashboards for business decision support. It's especially useful for data analysts, financial analysts, business analysts, and those in similar roles. It requires a basic familiarity with Excel's interface and is ideal for those seeking to enhance their data presentation skills and automate repetitive reporting tasks.

Kibana 8.x - A Quick Start Guide to Data Analysis is an essential resource for anyone wanting to harness the robust capabilities of Kibana to analyze, visualize, and make sense of their data. Through clear explanations and practical exercises, this guide breaks down topics like creating dashboards, exploring datasets, and configuring Kibana's powerful features. What this Book will help me do Understand Kibana's interface and functionalities to manage Elasticsearch data. Learn how to create intuitive visualizations and customize dashboards. Explore features such as data discovery and real-time updates for analytics. Optimize and query datasets using ESQL and detailed analytics techniques. Master the process of embedding dashboards and exporting insights. Author(s) None Shah is an experienced data analytics professional with a deep understanding of the Elastic Stack, including Kibana and Elasticsearch. Having spent years working on big data projects, Shah is dedicated to helping technologists turn data into actionable insights. Her writing aims to simplify complex concepts into achievable learning milestones. Who is it for? This book is ideal for data analysts, data engineers, and anyone working extensively with Elasticsearch datasets. If you aim to gain hands-on experience with building interactive dashboards and visualizing data trends, this book is tailored for you. A foundational understanding of Elasticsearch would be beneficial but is not strictly required. Perfect for advancing decision-making with data insights.

Learn Grafana 10.x is your essential guide to mastering the art of data visualization and monitoring through interactive dashboards. Whether you're starting from scratch or updating your knowledge to Grafana 10.x, this book walks you through installation, implementation, data transformation, and effective visualization techniques. What this Book will help me do Install and configure Grafana 10.x for real-time data visualization and analytics. Create and manage insightful dashboards with Grafana's enhanced features. Integrate Grafana with diverse data sources such as Prometheus, InfluxDB, and Elasticsearch. Set up dynamic templated dashboards and alerting systems for proactive monitoring. Implement Grafana's user authentication mechanisms for enhanced security. Author(s) None Salituro is a seasoned expert in data analytics and observability platforms with extensive experience working with time-series data using Grafana. Their practical teaching approach and passion for sharing insights make this book an invaluable resource for both newcomers and experienced users. Who is it for? This book is perfect for business analysts, data visualization enthusiasts, and developers interested in analyzing and monitoring time-series data. Whether you're a newcomer or have some background knowledge, this book offers accessible guidance and advanced tips suitable for all levels. If you're aiming to efficiently build and utilize Grafana dashboards, this is the book for you.

The ultimate guide to data visualization and information design for business. Making good charts is a must-have skill for managers today. The vast amount of data that drives business isn't useful if you can't communicate the valuable ideas contained in that data—the threats, the opportunities, the hidden trends, the future possibilities. But many think that data visualization is too difficult—a specialist skill that's either the province of data scientists and complex software packages or the domain of professional designers and their visual creativity. Not so. Anyone can learn to produce quality "dataviz" and, more broadly, clear and effective information design. Good Charts will show you how to do it. In this updated and expanded edition, dataviz expert Scott Berinato provides all you need for turning those ordinary charts kicked out of a spreadsheet program into extraordinary visuals that captivate and persuade your audience and for transforming presentations that seem like a mishmash of charts and bullet points into clear, effective, persuasive storytelling experiences. Good Charts shows how anyone who invests a little time getting better at visual communication can create an outsized impact—both in their career and in their organization. You will learn: A framework for getting to better charts in just a few minutes Design techniques that immediately make your visuals clearer and more persuasive The building blocks of storytelling with your data How to build teams to bring visual communication skills into your organization and culture This new edition of Good Charts not only provides new visuals and updated concepts but adds an entirely new chapter on building teams around the visualization part of a data science operation and creating workflows to integrate visualization into everything you do. Graphics that merely present information won't cut it anymore. Make Good Charts your go-to resource for turning plain, uninspiring charts and presentations into smart, effective visualizations and stories that powerfully convey ideas.

This comprehensive book on Tableau 2023 is your practical guide to mastering data visualization and business intelligence techniques. You will explore the latest features of Tableau, learn how to create insightful dashboards, and gain proficiency in integrating analytics and machine learning workflows. By the end, you'll have the skills to address a variety of analytics challenges using Tableau. What this Book will help me do Master the latest Tableau 2023 features and use cases to tackle analytics challenges. Develop and implement ETL workflows using Tableau Prep Builder for optimized data preparation. Integrate Tableau with programming languages such as Python and R to enhance analytics. Create engaging, visually impactful dashboards for effective data storytelling. Understand and apply data governance to ensure data quality and compliance. Author(s) Marleen Meier is an experienced data visualization expert and Tableau consultant with over a decade of experience helping organizations transform data into actionable insights. Her approach integrates her technical expertise and a keen eye for design to make analytics accessible rather than overwhelming. Her passion for teaching others to use visualization tools effectively shines through in her writing. Who is it for? This book is ideal for business analysts, BI professionals, or data analysts looking to enhance their Tableau expertise. It caters to both newcomers seeking to understand the foundations of Tableau and experienced users aiming to refine their skills in advanced analytics and data visualization. If your goal is to leverage Tableau as a strategic tool in your organization's BI projects, this book is for you.

Master the Fundamentals of Modern Visual Analytics--and Craft Compelling Visual Narratives in Tableau! Do you need to persuade or inform people? Do you have data? Then you need to master visual analytics and visual storytelling. Today, the #1 tool for telling visual stories with data is Tableau, and demand for Tableau skills is soaring. In Visual Analytics Fundamentals, renowned visual storyteller and analytics professor Lindy Ryan introduces all the fundamental visual analytics knowledge, cognitive and perceptual concepts, and hands-on Tableau techniques you'll need. Ryan puts core analytics and visual concepts upfront, so you'll always know exactly what you're trying to accomplish and can apply this knowledge with any tool. Building on this foundation, she presents classroom-proven guided exercises for translating ideas into reality with Tableau 2022. Youll learn how to organize data and structure analysis with stories in mind, embrace exploration and visual discovery, and articulate your findings with rich data, well-curated visualizations, and skillfully crafted narrative frameworks. Ryan's insider tips take you far beyond the basics--and you'll rely on her expert checklists for years to come. Communicate more powerfully by applying scientific knowledge of the human brain Get started with the Tableau platform and Tableau Desktop 2022 Connect data and quickly prepare it for analysis Ask questions that help you keep data firmly in context Choose the right charts, graphs, and maps for each project--and avoid the wrong ones Craft storyboards that reflect your message and audience Direct attention to what matters most Build data dashboards that guide people towards meaningful outcomes Master advanced visualizations, including timelines, Likert scales, and lollipop charts This book has only one prerequisite: your desire to communicate insights from data in ways that are memorable and actionable. It's for executives and professionals sharing important results, students writing reports or presentations, teachers cultivating data literacy, journalists making sense of complex trends. . . . practically everyone! Don't even have Tableau? Download your free trial of Tableau Desktop and let's get started! ...