The data-driven revolution is finally hitting the media and entertainment industry. For decades, broadcast television and print media relied on traditional delivery channels for solvency and growth, but those channels fragmented as cable, streaming, and digital devices stole the show. In this ebook, you’ll learn about the trends, challenges, and opportunities facing players in this industry as they tackle big data, advanced analytics, and DataOps. You’ll explore best practices and lessons learned from three real-world media companies—Sling TV, Turner Broadcasting, and Comcast—as they proceed on their data-driven journeys. Along the way, authors Ashish Thusoo and Joydeep Sen Sarma explain how DataOps breaks down silos and connects everyone who handles data, including engineers, data scientists, analysts, and business users. Big-data-as-a-service provider Qubole provides a five-step maturity model that outlines the phases that a company typically goes through when it first encounters big data. Case studies include: Sling TV: this live streaming content platform delivers live TV and on-demand entertainment instantly to a variety of smart televisions, tablets, game consoles, computers, smartphones, and streaming devices Turner Broadcasting System: this Time Warner division recently created the Turner Data Cloud to support direct-to-consumer services, including FilmStruck, Boom (for kids), and NBA League Pass Comcast: the largest broadcasting and cable TV company is building a single integrated big data platform to deliver internet, TV, and voice to more than 28 million customers

Dive right into the powerful world of Microsoft Power BI with this comprehensive guide. This book takes you through every step of mastering Power BI, from data modeling to creating actionable visualizations. You'll find clear explanations and practical steps to improve your data analytics and enhance business decision-making. What this Book will help me do Learn to connect and transform data using Power Query M Language to create clean, structured datasets. Understand how to design scalable and performance-optimized Power BI Data Models for effective analytics. Develop professional, visually appealing and interactive reports and dashboards to convey insights confidently. Implement best practices for managing Power BI solutions, including deployment, version control, and monitoring. Gain practical knowledge to administer Power BI across organizational structures, ensuring security and efficiency. Author(s) None Powell is a seasoned expert in business intelligence and a passionate educator in the field of data analytics. With extensive hands-on experience in Microsoft Power BI, None has supported many organizations in unlocking the potential of their data. The approachable writing style reflects a real-world yet proficient understanding of Power BI's capabilities. Who is it for? This book is ideal for business intelligence professionals looking to deepen their expertise in Microsoft Power BI. Readers already familiar with basic BI concepts and Power BI will gain significant technical depth. It suits professionals keen to enhance their data modeling, visualization, and analytics skills. If you're aiming to create impactful dashboards and benefit from advanced insights, this book is for you.

"Data Analysis with R, Second Edition" is your ultimate guide to mastering data analysis in R, encompassing everything from foundational concepts to advanced techniques. You will learn to manipulate, analyze, and visualize data effectively, applying cutting-edge R packages like ggplot2 and dplyr. Through rich examples, this comprehensive book thoroughly prepares you to tackle real-world analytical challenges. What this Book will help me do Understand foundational statistical reasoning and sampling methods. Perform hypothesis testing and apply Bayesian methods to data analysis. Build and evaluate regression, classification, and time series models. Handle messy and missing data using advanced R techniques and methods. Optimize performance through parallel processing, Rcpp, and efficient data manipulation. Author(s) Chris Burnett is an experienced data analyst with over 15 years of expertise harnessing R for insights. A passionate advocate for accessible computing, Chris integrates practical exercises and rich examples to demystify complex analytical techniques. Their experience and dedication shine in this approachable yet detailed guide. Who is it for? This book is ideal for budding and professional data analysts or data scientists who wish to deepen their expertise in R. It suits learners with a basic understanding of R who aim to extend their proficiency in applied data analysis. The guide provides significant value for professionals aiming to implement effective analytical models. Readers seeking to grow within the analytics sector will find this resource indispensable.

Mastering Qlik Sense is a comprehensive guide designed to empower you to utilize Qlik Sense for advanced data analytics and dynamic visualizations. This book provides detailed insights into creating seamless Business Intelligence solutions tailored to your needs. Whether you're building dashboards, optimizing data models, or exploring Qlik Cloud functionalities, this book has you covered. What this Book will help me do Build interactive and insightful dashboards using Qlik Sense's intuitive tools. Learn to model data efficiently and apply best practices for optimized performance. Master the Qlik Sense APIs and create advanced custom extensions. Understand enterprise security measures including role-based access controls. Gain expertise in migrating from QlikView to Qlik Sense effectively Author(s) Juan Ignacio Vitantonio is an experienced expert in Business Intelligence solutions and data analytics. With a profound understanding of Qlik technologies, Juan has developed and implemented impactful BI solutions across various industries. His writing reflects his practical knowledge and passion for empowering users with actionable insights into data. Who is it for? This book is perfect for BI professionals, data analysts, and organizations aiming to leverage Qlik Sense for advanced analytics. Ideal for those with a foundational grasp of Qlik Sense, it also provides comprehensive guidance for QlikView users transitioning to Qlik Sense. If you want to improve your BI solutions and data-driven decision-making skills, this book is for you.

Don't let a fear of numbers hold you back. Today's business environment brings with it an onslaught of data. Now more than ever, managers must know how to tease insight from data--to understand where the numbers come from, make sense of them, and use them to inform tough decisions. How do you get started? Whether you're working with data experts or running your own tests, you'll find answers in the HBR Guide to Data Analytics Basics for Managers. This book describes three key steps in the data analysis process, so you can get the information you need, study the data, and communicate your findings to others. You'll learn how to: Identify the metrics you need to measure Run experiments and A/B tests Ask the right questions of your data experts Understand statistical terms and concepts Create effective charts and visualizations Avoid common mistakes

Learn how to leverage SQL Server 2017 Machine Learning Services and the R programming language to create robust, efficient data analysis and machine learning solutions. This book provides actionable insights and practical examples to help you implement and manage database-oriented analytics and predictive modeling. What this Book will help me do Understand and use SQL Server 2017 Machine Learning Services integrated with R. Gain experience in installing, configuring, and maintaining R services in SQL Server. Create and operationalize predictive models using RevoScaleR and other R packages. Improve database solutions by incorporating advanced analytics techniques. Monitor and manage R-based services effectively for reliable production solutions. Author(s) Tomaž Kaštrun and None Koesmarno bring a wealth of expertise as practitioners and educators in data science and SQL Server technologies. They share their experience innovatively, making intricate subjects approachable. Their unified teaching method ensures readers can directly benefit from practical examples and real-world applications. Who is it for? This book is tailored for database administrators, data analysts, and data scientists eager to integrate R with SQL Server. It caters to professionals with varying levels of R experience who are looking to enhance their proficiency in database-oriented analytics. Readers will benefit most if they are motivated to design effective, data-driven solutions in SQL Server environments.

Learn how to access analytics from SAS Cloud Analytic Services (CAS) using Python and the SAS Viya platform. SAS Viya : The Python Perspective is an introduction to using the Python client on the SAS Viya platform. SAS Viya is a high-performance, fault-tolerant analytics architecture that can be deployed on both public and private cloud infrastructures. While SAS Viya can be used by various SAS applications, it also enables you to access analytic methods from SAS, Python, Lua, and Java, as well as through a REST interface using HTTP or HTTPS. This book focuses on the perspective of SAS Viya from Python. SAS Viya is made up of multiple components. The central piece of this ecosystem is SAS Cloud Analytic Services (CAS). CAS is the cloud-based server that all clients communicate with to run analytical methods. The Python client is used to drive the CAS component directly using objects and constructs that are familiar to Python programmers. Some knowledge of Python would be helpful before using this book; however, there is an appendix that covers the features of Python that are used in the CAS Python client. Knowledge of CAS is not required to use this book. However, you will need to have a CAS server set up and running to execute the examples in this book. With this book, you will learn how to: Install the required components for accessing CAS from Python Connect to CAS, load data, and run simple analyses Work with CAS using APIs familiar to Python users Grasp general CAS workflows and advanced features of the CAS Python client SAS Viya : The Python Perspective covers topics that will be useful to beginners as well as experienced CAS users. It includes examples from creating connections to CAS all the way to simple statistics and machine learning, but it is also useful as a desktop reference.

Understand how to apply predictive analytics to better manage a company and its resources more effectively, with this revolutionary book for marketing professionals.

Construct, analyze, and visualize networks with networkx, a Python language module. Network analysis is a powerful tool you can apply to a multitude of datasets and situations. Discover how to work with all kinds of networks, including social, product, temporal, spatial, and semantic networks. Convert almost any real-world data into a complex network--such as recommendations on co-using cosmetic products, muddy hedge fund connections, and online friendships. Analyze and visualize the network, and make business decisions based on your analysis. If you're a curious Python programmer, a data scientist, or a CNA specialist interested in mechanizing mundane tasks, you'll increase your productivity exponentially. Complex network analysis used to be done by hand or with non-programmable network analysis tools, but not anymore! You can now automate and program these tasks in Python. Complex networks are collections of connected items, words, concepts, or people. By exploring their structure and individual elements, we can learn about their meaning, evolution, and resilience. Starting with simple networks, convert real-life and synthetic network graphs into networkx data structures. Look at more sophisticated networks and learn more powerful machinery to handle centrality calculation, blockmodeling, and clique and community detection. Get familiar with presentation-quality network visualization tools, both programmable and interactive--such as Gephi, a CNA explorer. Adapt the patterns from the case studies to your problems. Explore big networks with NetworKit, a high-performance networkx substitute. Each part in the book gives you an overview of a class of networks, includes a practical study of networkx functions and techniques, and concludes with case studies from various fields, including social networking, anthropology, marketing, and sports analytics. Combine your CNA and Python programming skills to become a better network analyst, a more accomplished data scientist, and a more versatile programmer. What You Need: You will need a Python 3.x installation with the following additional modules: Pandas (>=0.18), NumPy (>=1.10), matplotlib (>=1.5), networkx (>=1.11), python-louvain (>=0.5), NetworKit (>=3.6), and generalizesimilarity. We recommend using the Anaconda distribution that comes with all these modules, except for python-louvain, NetworKit, and generalizedsimilarity, and works on all major modern operating systems.

Practical Big Data Analytics is your ultimate guide to harnessing Big Data technologies for enterprise analytics and machine learning. By leveraging tools like Hadoop, Spark, NoSQL databases, and frameworks such as R, this book equips you with the skills to implement robust data solutions that drive impactful business insights. Gain practical expertise in handling data at scale and uncover the value behind the numbers. What this Book will help me do Master the fundamental concepts of Big Data storage, processing, and analytics. Gain practical skills in using tools like Hadoop, Spark, and NoSQL databases for large-scale data handling. Develop and deploy machine learning models and dashboards with R and R Shiny. Learn strategies for creating cost-efficient and scalable enterprise data analytics solutions. Understand and implement effective approaches to combining Big Data technologies for actionable insights. Author(s) None Dasgupta is an expert in Big Data analytics, statistical methodologies, and enterprise data solutions. With years of experience consulting on enterprise data platforms and working with leading industry technologies, Dasgupta brings a wealth of practical knowledge to help readers navigate and succeed in the field of Big Data. Through this book, Dasgupta shares an accessible and systematic way to learn and apply key Big Data concepts. Who is it for? This book is ideal for professionals eager to delve into Big Data analytics, regardless of their current level of expertise. It accommodates both aspiring analysts and seasoned IT professionals looking to enhance their knowledge in data-driven decision making. Individuals with a technical inclination and a drive to build Big Data architectures will find this book particularly beneficial. No prior knowledge of Big Data is required, although familiarity with programming concepts will enhance the learning experience.

Learn how to leverage IBM SPSS Modeler for your data mining and predictive analytics needs in this comprehensive guide. With step-by-step instructions, you'll acquire the skills to import, clean, analyze, and model your data using this robust platform. By the end, you'll be equipped to uncover patterns and trends, enabling data-driven decision-making confidently. What this Book will help me do Understand the fundamentals of data mining and the visual programming interface of IBM SPSS Modeler. Prepare, clean, and preprocess data effectively for analysis and modeling. Build robust predictive models such as decision trees using best practices. Evaluate the performance of your analytical models to ensure accuracy and reliability. Export resulting analyses to apply insights to real-world data projects. Author(s) Keith McCormick and Jesus Salcedo are accomplished professionals in data analytics and statistical modeling. With extensive experience in consulting and teaching, they have guided many in mastering IBM SPSS Modeler through both hands-on workshops and written material. Their approachable teaching style and commitment to clarity ensure accessibility for learners. Who is it for? This book is designed for beginner users of IBM SPSS Modeler who wish to gain practical and actionable skills in data analytics. If you're a data enthusiast looking to explore predictive analytics or a professional eager to discover the insights hidden in your organizational data, this book is for you. A basic understanding of data mining concepts is advantageous but not required. This resource will set any novice on the path toward expert-level comprehension and application.

Learning Alteryx introduces you to using the powerful Alteryx platform for self-service analytics, helping you master key features like data preparation and predictive analytics without needing to code. With this book, you'll gain the skills to create workflows that generate actionable insights, empowering your business to make data-driven decisions. What this Book will help me do Master creating and optimizing workflows in Alteryx to address complex analytical problems. Learn how to clean, prepare, and blend data from various sources efficiently. Understand advanced Alteryx expressions for processing large datasets effectively. Develop meaningful reports and visualizations to communicate insights clearly. Leverage predictive analytics capabilities in Alteryx to make informed decisions. Author(s) The authors of Learning Alteryx collectively bring years of expertise in data analytics and business intelligence. Having worked on diverse projects across multiple industries, they understand the challenges faced by data professionals and are skilled in simplifying complex concepts. They focus on providing practical insights and step-by-step guides to empower learners. Who is it for? Learning Alteryx is ideal for professionals aspiring to enhance their data analytics capabilities or explore self-service analytics. It caters to beginners unfamiliar with analytics platforms, as well as intermediate users seeking to deepen their Alteryx knowledge. Readers should have a basic understanding of data analysis principles.

Written for students in undergraduate and graduate statistics courses, as well as for the practitioner who wants to make better decisions from data and models, this updated and expanded second edition of Fundamentals of Predictive Analytics with JMP(R) bridges the gap between courses on basic statistics, which focus on univariate and bivariate analysis, and courses on data mining and predictive analytics. Going beyond the theoretical foundation, this book gives you the technical knowledge and problem-solving skills that you need to perform real-world multivariate data analysis. First, this book teaches you to recognize when it is appropriate to use a tool, what variables and data are required, and what the results might be. Second, it teaches you how to interpret the results and then, step-by-step, how and where to perform and evaluate the analysis in JMP . Using JMP 13 and JMP 13 Pro, this book offers the following new and enhanced features in an example-driven format: an add-in for Microsoft Excel Graph Builder dirty data visualization regression ANOVA logistic regression principal component analysis LASSO elastic net cluster analysis decision trees k-nearest neighbors neural networks bootstrap forests boosted trees text mining association rules model comparison With today’s emphasis on business intelligence, business analytics, and predictive analytics, this second edition is invaluable to anyone who needs to expand his or her knowledge of statistics and to apply real-world, problem-solving analysis. This book is part of the SAS Press program.

Discover how to leverage the power of SAS for big data analytics in 'Big Data Analytics with SAS.' This book helps you unlock key techniques for preparing, analyzing, and reporting on big data effectively using SAS. Whether you're exploring integration with Hadoop and Python or mastering SAS Studio, you'll advance your analytics capabilities. What this Book will help me do Set up a SAS environment for performing hands-on data analytics tasks efficiently. Master the fundamentals of SAS programming for data manipulation and analysis. Use SAS Studio and Jupyter Notebook to interface with SAS efficiently and effectively. Perform preparatory data workflows and advanced analytics, including predictive modeling and reporting. Integrate SAS with platforms like Hadoop, SAP HANA, and Cloud Foundry for scaling analytics processes. Author(s) None Pope is a seasoned data analytics expert with extensive experience in SAS and big data platforms. With a passion for demystifying complex data workflows, None teaches SAS techniques in an approachable way. Their expert insights and practical examples empower readers to confidently analyze and report on data. Who is it for? If you're a SAS professional or a data analyst looking to expand your skills in big data analysis, this book is for you. It suits readers aiming to integrate SAS into diverse tech ecosystems or seeking to learn predictive modeling and reporting with SAS. Both beginners and those familiar with SAS can benefit.

Step into the world of advanced data analysis with 'R Data Analysis Projects.' In this hands-on guide, you will learn to build efficient analytics systems and pipelines using R for practical applications in finance, social media, and more. By following real-world projects, you'll enhance your data analysis skills, from implementing recommender systems to performing time-series modeling. What this Book will help me do Develop end-to-end data analysis and visualization solutions using R. Create scalable predictive analytics systems with actionable insights. Leverage RShiny to build interactive dashboards for effective communication. Master popular R packages like dplyr, ggplot2, and recommenderlab. Tackle real-world data challenges in varied domains such as finance and social networks. Author(s) Gopi Subramanian is an experienced data scientist and educator with an extensive background in statistical modeling and analytics. With years of hands-on practice and teaching, Gopi specializes in making complex concepts accessible through practical examples. His passion for R programming and real-world applications shines in his approachable style, making learning empowering and engaging. Who is it for? This book is designed for readers with a foundational understanding of R and data analysis, aiming to advance their skills to a professional level. Ideal for data analysts, R programmers, and aspiring data scientists seeking practical experience in building analytics systems. Whether you're transitioning to or deepening your expertise in R, this guide offers actionable knowledge to enhance your projects.

"Practical Data Wrangling" provides a comprehensive guide to cleaning and preparing data for analysis, focusing on techniques in Python and R. As you progress through the book, you'll learn how to handle various datasets, reshape their formats, and prepare them for insights, empowering you to derive more value from your data. What this Book will help me do Understand the data wrangling process and its importance in the data analysis pipeline. Learn how to retrieve, parse, and shape raw data into structured formats. Master packages and tools in Python and R to efficiently clean and manipulate data. Gain proficiency in using regular expressions for text data preparation. Acquire skills to analyze, merge, and transform datasets to meet analytics needs. Author(s) None Visochek has years of experience working with data and analytics, with expertise in using Python and R for solving real-world data challenges. Their teaching approach emphasizes practical examples and accessible explanations, ensuring complex concepts are easy to understand. Who is it for? This book is for data scientists, analysts, or statisticians who work with real-world data and want to optimize their data preparation process. It is ideal for professionals with basic knowledge of Python and R looking to enhance their skills in data wrangling and data preparation techniques. If you're seeking to streamline your data analysis workflow through better wrangling techniques, this book is for you.

Businesses regardless of industry or company size increasingly rely on data analytics and visualization to gain competitive advantage. That’s why organizations today are racing to gather, store, and analyze data from many sources in a wide range of formats. In the spring of 2017, Zoomdata commissioned an O’Reilly survey to assess the state of data analytics and visualization technology adoption across several industries, including manufacturing, financial services, and healthcare. Roughly 875 respondents answered questions online about their industry, job role, company size, and reasons for using analytics, as well as technologies they use in analytics programs, the perceived value of analytics programs, and many other topics. This report reveals: The industries furthest along in adopting big data analytics and visualization technologies The most commonly analyzed sources of big data The most commonly used technologies for analyzing streaming data Which analytics skills are in most demand The most valued characteristic of big data across all industries The types of users big data analytics and visualization projects typically target If you’re a technology decision maker, a product manager looking to embed analytics, a business user relying on analytics, or a developer pursuing the most marketable skills, this report provides valuable details on today’s data analytics trends.

The definitive guide for statisticians and data scientists who understand the advantages of becoming proficient in both R and Python The first book of its kind, Python for R Users: A Data Science Approach makes it easy for R programmers to code in Python and Python users to program in R. Short on theory and long on actionable analytics, it provides readers with a detailed comparative introduction and overview of both languages and features concise tutorials with command-by-command translations—complete with sample code—of R to Python and Python to R. Following an introduction to both languages, the author cuts to the chase with step-by-step coverage of the full range of pertinent programming features and functions, including data input, data inspection/data quality, data analysis, and data visualization. Statistical modeling, machine learning, and data mining—including supervised and unsupervised data mining methods—are treated in detail, as are time series forecasting, text mining, and natural language processing. • Features a quick-learning format with concise tutorials and actionable analytics • Provides command-by-command translations of R to Python and vice versa • Incorporates Python and R code throughout to make it easier for readers to compare and contrast features in both languages • Offers numerous comparative examples and applications in both programming languages • Designed for use for practitioners and students that know one language and want to learn the other • Supplies slides useful for teaching and learning either software on a companion website Python for R Users: A Data Science Approach is a valuable working resource for computer scientists and data scientists that know R and would like to learn Python or are familiar with Python and want to learn R. It also functions as textbook for students of computer science and statistics. A. Ohri is the founder of Decisionstats.com and currently works as a senior data scientist. He has advised multiple startups in analytics off-shoring, analytics services, and analytics education, as well as using social media to enhance buzz for analytics products. Mr. Ohri's research interests include spreading open source analytics, analyzing social media manipulation with mechanism design, simpler interfaces for cloud computing, investigating climate change and knowledge flows. His other books include R for Business Analytics and R for Cloud Computing.

The information technology revolutions over the past six decades have been astonishing, from mainframes to personal computers to smart and connected economies. But those changes pale in comparison to what’s about to happen. By 2020, seven billion people and roughly 50 billion devices will be connected to the internet, leaving the world awash in data. How do we make sense of it all? In this insightful book, Raghunath Nambiar from Cisco examines the role of analytics in enabling digital transformation within the enterprise, including challenges associated with the explosion of data. It embraces the need for analytics at the edge of the network with a local context and analytics at the data center core with a global context. He also explores the differences between the four types of analytics—descriptive, diagnostic, predictive, and prescriptive—including the driving factors behind the need for each of them, as well as the analytical systems required to process them to produce actionable insight. Raghu then takes a deep dive into how the explosion in internet connections affects key industries, and how applied analytics will impact our future. Learn how analytics can make a difference in: Smart cities to manage energy, the environment, traffic, parking, structures, waste, safety, and crowds Smart energy to enable sustainable and efficient offerings that provide substantial benefits for both providers and customers Healthcare to address the aging population, growing shortage of physicians, and rising costs through connected health Manufacturing for producing higher quality products, creating new lines of business, reducing time-to-market, and increasing revenue growth Transportation to address the increasing demand through collaborative consumption, connected cars, and the potential for autonomous vehicles

Discover how to unlock the secrets of time-series data with "Practical Time Series Analysis". With a focus on hands-on learning, this book takes you on a journey through time series data processing, visualization, and modeling. Gain the technical expertise and confidence to tackle real-world datasets using Python. What this Book will help me do Understand the fundamental principles of time series analysis and their application to real-world datasets. Learn to utilize Python for data preparation, visualization, and processing in the context of time series. Master the techniques of evaluating and addressing common challenges such as non-stationarity and autocorrelation. Apply statistical methods and machine learning models, including ARIMA and deep learning approaches, to forecasting tasks. Develop practical skills to implement and deploy end-to-end predictive models for time series data analysis. Author(s) PKS Prakash and Avishek Pal bring decades of combined experience in data science and analytics. Their meticulous approach toward simplifying complex concepts makes learning time series approachable and engaging. Drawing from their professional expertise, they incorporate extensive examples to merge theory with practice. Who is it for? This book is ideal for data scientists and engineers keen on enhancing their abilities to analyze temporal data. Prior knowledge in Python and basic statistics will help you gain the most from this book. Whether advancing your career or solving practical problems, you'll find invaluable insights here.